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MULTIMEDIA IN SILENT FILMS
Interspersed type frames to deliver dialogue and
establish context
Theatre organists provided musical
accompaniments
THUMBNAILS, STORYB OARDS, S ITEMAPS
Sketch thumbnail layouts
Storyboard slideshows, animations, videos
Site map content relationships along with user flow
SLIDESHOWS AND IMAGES
Don’t let transitions outshine your actual slides.
Pick just one.
Sort, crop, and edit photos before assembling a
slideshow
Consider image content, theme (colour and
subject), orientation
Focus on narrative continuity more than technical
superiority
Storyboarding can help if the slideshow has a
narrative
INTERACTIVE IMAGE GALLERIES
Generate more viewing traffic than automated
slideshows
Commonly offer an automated slideshow option
WORKING WITH AUDIO
Use ambient audio sparingly
Give the user control
For narration, use the best microphone possible
…Digital stock sites offer free music
VIDEO – SHOOTING TIPS
• Steady your camera• Bright even lighting• Shoot more than you think you need• Capture a variety of angles (close-up, medium, full,
wide, long)• Zooming and Panning• Composition (rule of thirds)• Don’t talk while shooting
VIDEO CONT’D
Interviews, monologues (talking heads)• Shoot in a quiet location• Select talking head subject wisely• Test footage
Editing• Best quality video possible (uncompressed, raw)• Best quality audio• Transitions
… Stock video
VIDEO ENCODING
MPEG4 (MP4) is the most popular file format
Aspect ratio
Video-sharing sites (YouTube) offer embedding
codes
APPS, PLUG-INS, WIDGETS
Apps are programs designed to run on computers,
tablets, smartphones, websites, or social media sites
Plug-ins are code that give browsers or websites
additional functionality
Widgets are the visible expression of a plug-in.
MULTIMEDIA STORYTELLING
Not every story or subject lends itself to
multimedia treatment
Choose the best multimedia elements for your
content
Select a primary medium and let other media play
a supporting role
Make the interface intuitive
Don’t let technology get in the way of the
information
INTERACTIVE COMPONENTS…
Interactive music videos
Augmented reality
Comment boxes
Interactive image galleries
TWEET #1
Name 1 multimedia component used on Montrealites
or EatingCrow
E.g. Twitter Widget - EatingCrow Homepage
#eatingcrows
MULTIMEDIA TOOLBOX
Text (headlines, summaries, captions, external links, blogs)
Data (statistics, spreadsheets, numbers, archives, lottery results)
Images (still photos, illustrations, info-graphics, slideshows, galleries)
Video (recorded clips, live feeds, historical footage, animation, tutorials)
Audio (narration, music, sound effects, ambient sound,)
User-Contributed Content (anecdotes, comments, photos, social networks)
Mobile Content (RSS feeds, social networks, GPS applications)
Site exposure (content and media sharing sites for video, photo, news, info)
TWEET #2
Give an example of something that uses multimedia,
and list its components
e.g. Silent film: video, text, music
#eatingcrows