VirtualPBX - Back Office, Delivering Voice in a Competitive Market - KazooCon 2015

BACK OFFICEDelivering Voice in a Competitive Market

Delivering profitable, award-winning hosted services since 1997. We were cloud-based before the “cloud”

and built by our founders from the ground up – bootstrapped with no

venture capital – 100% customer focused organic growth.

Lon BakerCOO, VirtualPBX@lonbaker

joined as a customer in 1998

Customer LifecycleDrives everything…

Acquire

Onboard

AdoptGrowth

Renewal

Churn

AcquireCustomer acquisition is expensive. Get it right.

Prospects

Self ServiceSign-Up Marketing Sales

Leads

Customers

OnboardEducation determines experience.

Customer

LiveSupport

Self Service

Resources

Automate Setup

Check-inOften

Onboard

ContactEarly

AdoptNot your customer until they rely on your service.

Customer

LiveSupport

FeatureTrickle

SystemUse

Customer Operations

Adopt

SelfService

GrowthStay ahead of your customers.

Customer

Recognitionat

Milestones

FeatureTrickle

Ongoing Education

AccountManageme

nt

Growth

CaptureFeedback

RenewalPredictable or you failed.

Customer

Sales Marketing

AccountManageme

nt

Customer Operations

Renewal

Billing

Wiring Everything TogetherIt’s an API world…

Customers

Services Platform

@vpbx @lonbaker

Thank You