Top rated seller webinar

Everybody  knows....

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Family

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Relax

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More Traffic

Your Brand?

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Social is MORE valuable to business when people are buying and using your products, than it is for them to just talk about it.

Let’s get one thing straight

Social  Media  i

s

Not  Like  M

ike!

More  like

by  *rwpike

What is Social Commerce?

A. Integrating social tools on your commerce site to engage the consumer?

B. Selling of products or services on social media properties?

Tops for Marketing

We have the technology but never

asked WHY?

Soft

Too much focused on the process and not enough on strategy.

No thought about the target audience.

WTF!

Hard

The Perception Gap

Opportunity

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BONUS Gift #1!

GoingSocial.ColderICE.com

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Audience

Channel

Message

Fire

Dandelion Social Model

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Facebook

• Keep it current• Get content weekly

from Feeds• Update it on the go

(iPad, phone, etc.)• Photos, pictures,

images!

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Finding the Convo...

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Twitter• Share industry

news• Listen to

competitors• Find what is

peaking interest• Build following

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Search.Twitter.com39

Blogs

• The HUB• 2 or 3x a Week• Start now!• Know your

keywords

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ScribeFire.com

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YouTube

• Top ranking SEO• Most shared

content on the web

• Mobile ready• Easy K.I.S.S.

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Listen!

Fish where the fish are...

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Google Alerts

• Kid tested• Mother

approved• The grandaddy

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Winner!

No Thank You!

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Dandelion Social Model

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Where to start?

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• Good• Better• Best

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Fire, Ready, Aim

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Ready, Aim, Fire

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Influence

Burberry – Art of the Trench

The  Loyalty  LoopBy:  Paul  Marsden

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Targeted Social Marketing

And one more thing….

Give  the  customer  what  they  want?    NO!

“Our  job  is  to  figure  out  what  they  want  before  they  do”