Solving social network fatigue with Plone

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These are the slides for the "Solving social network fatigue with Plone" on the Plone conference 2010 by David Jonas. Video from the talk will eventually be available at http://ploneconf2010.blip.tv./

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SOLVING SOCIAL NETWORK FATIGUEDavid Jonas

We create online strategiesfor cultural institutions.

Websites can no longer be seen as isolated islands.

Websites can no longer be seen as isolated islands.

193

1.439

2008

5.169

THE EFFORT

644.857

150.296

570.728

770

THE PAYBACK

THE SOCIAL NETWORK FATIGUE

How to connect Plonewith social networks?

Thats our itch and we’re scratching it as hard as we can.

The Share Button approach

Does that alone solve our problem?

The logical stepAutomatically republish the content

to the social networks.

Republish

When?

Republish

Plone content created

IActionSucceededEvent(Publish)

IObjectAddedEvent

Where?

Republish

Plone content created

IActionSucceededEvent(Publish)

IObjectAddedEvent

Republish

Plone content created

ATImage ATFileOthers

ATImageATImage

ContentLeadImage?

ATFolder

Description/Body text

Folder contents

Is video?

Imagetitle

descriptiontags

TitleShort link

public?

ATEvent

IActionSucceededEvent(Publish)

IObjectAddedEvent

Automatic republishing

Automatic republishing

Real social interactions

What if we could do the opposite as well?

Remotecontent

Retrieve remote content from the social networks to your website.

Automatic republishing

Real social interactions

Automatic republishing

Real social interactions

Remote content

2250

4500

6750

9000

Jan Fev Mar Apr May Jun Jul Aug Sep Oct Nov Dec

New online strategy

Website Visitors 2009

davidjonasdesign@gmail.com

DavidJonas (on #plone)