Reaching the World with awesome Games_SGAC13

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Wooga?

what do we do?

games!

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games for everyone!

core human desire

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...why casual games?

No installation necessary & Free to play

No entry barriers!

3 min to understand the game

Short core game loop

Quick, I just have 10 minutes

Appointment gaming

3 min 4 hours

23 hours 70 hours

Play anywhere, anytime!

...but how do we do successful games for

everyone?

Wooga combines emotions with metrics

=   +

Brain Buddies

Magic Land Diamond Dash Happy Hospital

Monster World Bubble Island

Wooga loves FLASH

Diamond Dash Monster World Bubble Island

Pocket Village

and MOBILE

Magic Land

?

...and how do monsters make money?

Magic Wands

Crafting with WooGoo

Extra lives

What do our schools teach us?

WMSGDHtS

WMSGDHtS

Why Making Social Games Doesn’t Have

to Suck

Move fast Making games becomes playing games Make games for the other 80%

250 million modern consoles

0

200

400

600

800

1000

1200

1400

1600

1800

Consoles TVs PCs (incl. Notebooks)

Mobile Phones Tablets

Units sold 2012 (in million)

32% Smart- phones

60% Notebooks

34

240 352

1712

125

1.4 billion smartphones

270 million tablets

2 billion

touch devices

250 million modern consoles

1,060,000,000 MAU

50million

Core ≠ Casual

To be continued…

Working at Wooga

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280

Wooga cares

Wooga cares for the players

Wooga cares

for the employees

Wooga cares

for the monsters

The Office

Berlin

Work hard, have fun

wooga.com/jobs

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