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Our startup is a social video discovery platform that delivers personalized content based on interests. Viewers can manually create their own channels or import browsing and social network activity to build an interest channel that evolves in real-time. Users can also become their own channel programmers by creating and sharing their own channel lineups with friends.
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2012: Personalized video channels
EarthWorld population hits 7 billions
VideoViews hits 8 billions
VideoViews hits 8 billionsEvery two days
Think for a minute,how great it is!
What is the way,that we reach videos?
Through search twice as much as through links
There is a problem:It’s impossible to express all of your interests in a words
If you areinterested in art, you can’t just type “art” and search for that
Maybe, YouTube channels is the solution?
They are driven by their owner’s interests, instead of your, so they don’t
What isthe alternative?
Imagine a channelsFilled with videos,that are interesting personally for you
Is it a viable opportunity for a business?
To test it, we made - 14 interviews - widespread survey
We believed:
- We can satisfy our customers with weekly email subscription on interesting videos
Customers really needs to:
- Dynamic video suggestiong website- Few channels, driven by their interests- Improve search results representation- Be awared, what the videos is watched by their friends
We asked people whether they want to use
that service
The survey says
Yes, 38%
No, 15%
Maybe, 47%
The survey had been taken among random social network users
From tweets we can extract 82% of their author’s personal interests
Correlation between watchedvideos and tweets topics
to suggest you an interesting video
based on your network activity
It’s easy
So let it beWe are currently working on first prototype
Revolucionteamon venture-lab
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