Mobile revolution 2014

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[APP]-cessorizing Everything!November 2013

ARP – Application Resource PlanningA Cloud based platform providing you the intelligence, tools and connections for managing your portfolio of Applications

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The Mobile Revolution

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Images courtesy of Thomas Crampton, SCMP, China Daily, Philly.com, engadget.com

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The App-ification of Everything!

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Connected Home, Connected Devices

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It’s real!

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So real in fact Amazon dedicates a whole section to it

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3

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API

Developers

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(REST, SOAP)The device and the Network

APIs

Proxy Server/Cloud

Apps Service

Location

(XML, JSON)

Protocol

And how Apps flourish in an API world

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A Single Product: a Lightbulb

You can either appcessorize it

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A Single Product: a LightbulbOr Api-fy at the core

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A Single Product: a Lightbulb

You still need to manage Partners, Apps and API’s

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For a whole Industry: AutomotiveYou can either appcessorize it…

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For a whole Industry: AutomotiveOr Api-fy it at core…

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For a whole Industry: AutomotiveAnd then you need to manage Partners & Apps

Applications Partners

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A Single Hotel• 18+ apps• 1M+ Downloads

Universal Remote Control

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Textile Industry

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Across multiple industriesN

umbe

r of A

pps

AutomotiveIndustrial MediaHotels

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Problem: as Apps multiply, so does complexity

Application Diversity

Number of PlatformsNumber of LanguagesNumber of Geographies

Number of Partners

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As does the investment1 app = US$ 1 M Investment

1 App, 2 platforms, 5 countries

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API =BFF!

ARP BFF

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EXICON DASHBOARD

End – to - End

APP Directory

API Directory

i2a

The right Developer

Apps

Manage your apps

Analytics

App and APIPerformance

metrics

Developer

Manage developers

and projects

API

Manage your APIs

Providing you with the intelligence, tools and connections to make you successful in mobile

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A collaborative Overview for all apps, metrics and insights

Apps and APIs

Developers

Distribution & PromotionAdoption & Discoverability

AnalyticsSocial Feeds

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Proven track record with leading relationships

1,500ConnectionsBetween Development Houses and OEMs, Enterprises, Brands globally

10,000Successful Enterprise applicationsFor benchmarking and competitive analysis

3,000Development partnersOn every continents for a better worldwide integration

60MarketsWith developers, content and expertise

1,800Active Live APIsFor your discovery

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Software is eating the world

Market Cap Change in 5 Years in US$ B

+ 4

- 38

+ 427

- 106

+ 71

- 1 - 7

+ 1

-1.5

+2.5+ 73

- 78

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Traditional financial tools fail predictably in the conditions of uncertainty

1. select wrong projects due to fundamental unpredictability

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Every Job is impacted by technology

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Source: HBR, “Innovation Killers”How Financial Tools Destroy Your Capacity to Do New Thingsby Clayton M. Christensen, Stephen P. Kaufman, and Willy C. Shih

Traditional financial tools fail predictably in the conditions of uncertainty

1. select wrong projects due to fundamental unpredictability

2. disregard cost of doing nothing

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Create Technology as part of Corporate DNA

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Acqui-Hire

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DONOR:20 of the best up and coming companies

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Fresh blood to continually evolve

1. Partner

2. Source

3. Acquire4. Integrate

5. Retain

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Nearly 20 / year

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Embrace or Resist?

… You have 2 years

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Transforming business by Application

WEBSITEwww.exiconglobal.com

I2a.exiconglobal.com

CEO & FounderStefan Rust

stefan@exiconglobal.com