Josh Tallent

eBooks vs. Apps: When Apps Are Not

Necessary

Apps are usually good choices for:

MedicalLegal

Religiousor other

reference anddatabase‐driven content

Highlyinteractivecontent

Cases where the interface needs to be heavily

controlled

Apps are not always necessary;

eBooks offer many similar options and

Are these necessary?

Many content creators are just unaware of the

abilities and benefits eBooks provide

Basic Formatting

FixedLayout

Benefitsof Making an

ConsumerFile Management

Distribution

Warning: If you make an app that is really just an eBook, Apple

might reject it

2.21: Apps that are simply a song or movie should be submitted to the iTunes

store. Apps that are simply a book should be submitted to the

Potential Limitations

Many of these cool features are only found in

iBooks right now

ePub3 will not save the world

New in ePub3• XHTML5• Spine can have HTML and SVG• Video & audio support• EPUB 3 Audio Overlays• JavaScript support• Enhanced global language support (vertical writing, writing directions)

• MathML support• CSS media‐queries• CSS3 styling with ePub‐specific prefixes

New in ePub3• XHTML5• Spine can have HTML and SVG• Video & audio support• EPUB 3 Audio Overlays• JavaScript support• Enhanced global language support (vertical writing, writing directions)

• MathML support (not complete)• CSS media‐queries• CSS3 styling with ePub‐specific prefixes

Where do we go from here?

Decide how you want the content to look and

function.

Determine how much of that is absolutely

necessary.

Look at your options in both the app and eBook

worlds.

Joshua TallentFounder/CEO512‐939‐3466

joshua@ebookarchitects.com@jtallent

Josh Tallent

Technology

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