CTA Design Builders, Inc. SWOT Analysis

SWOT Analysis

(S)trengths

Having an online presence on:

BIG strength is that you were the first to come up on these searches

the lone FB emblem needs at least the Linkedin, YouTube, Blog Subscriber and SlideShare emblems added

update?we can scale logo to fit entire profile pic

let’s get more people

talking!

and more fans!

this is the most recent event ... almost three years ago.

let’s put on more events and get out into the community with some outreach!

op: link to interesting/timely news in the design and architectural world

op: link to latest blog entries

links to media in which you make an appearance

latest activity: almost a year ago

*i’m sure there are more projects like this with 360s,

they just haven’t been uploaded to YouTube yet.

let’s do it!

YouTube• Testimonials are great!

• Interview some of your prior clients about their experience with CTA Design Builders, Inc. and their new home.

• Hearing is believing. And when the words come out of a true client’s mouth, you can’t get much closer to a better form of advertising.

• How-to videos

• Have simple 60 second clips of how-to build/design ____________.

• Why not link these videos to CTA Design Builders Inc. website?

Opportunity: Link these to “show and

tell” a fuller story

doing a good job keeping up on the blog!

ever thought about naming the blog something? what about “Buzz Words” --just a thought

*remember link to YouTube to show “how far you’ve come” on the project

older logo?

let’s update this!let’s round up more followers!

op: have PowerPoints of projects from start to finish for those wanting to see each project progression.

old logo?

BIG weakness is that you were not even under the top five on this search

(O)pportunitiesMaking an appearance on:

Twitter•Give updates on current projects

•Link to blog updates

•Re-tweet timely design news in the area or internationally.

•Give design and building tips

•Follow famous architects and designers

when i searched you, i noticed you don’t have an account, but someone had pinned something you worked on.

let’s start an account and have some pin boards related to design and architecture.

we can even pin some of your work for exposure.

let’s follow other design and architecture pin boards for idea generation.

when i clicked on picture, it took me to this site

Google +

• another good outlet to be on.

• let’s make some hangouts!

Other Opportunities

• PR

• Events

• Outreach

• Media relations

(T)hreats

not being on some of the top social media outlets

your design, architecture and building competitors