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What do consumers use and want when it comes to mobile devices and services? Deloitte’s Digital Democracy Survey offers insights. Learn more: http://www.deloitte.com/us/tmttrends
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The most commonly used apps for both smartphones and tablets.
APP APPEAL
60%
56%
51%
44%
39%
Social Networks
Weather
Games
Browsers
Music Streaming
www.
Non-owners’ intent to purchase over the next 12 months.$ FUTURE USERS
1in4 1in5Tablet
Smartphone
Top 3 most valued mobile devices among owners.ON THE MOVE
Laptop67%
Tablet36%
Smartphone72%
Download the 8th edition of the Digital Democracy Survey atwww.deloitte.com/us/tmtrendsA multi-generational view of U.S. consumer
technology, media and telecom trends.
CMYK
Consumers: Ever More Mobile and Connected.
Home Internet is ranked as the most valued household service across generations.
ALL-AGES INTERNET
#1 Internet
#2 Pay TV
#3 Mobile Data
86%
61%30%
Movie streaming consumption is on the rise, on mobile viewing platforms.
SMALL SCREEN STREAM
Smartphones Tablets
63% 44%
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