Community sourcing vs Crowdsourcing

CROUDSOURCING VS COMMUNITY-SOURCING

AMY SAMPLE WARD

AGENDA

Definitions What is it good for? Turn goals into action Case studies Getting started Discussion

DEFINITIONS

COMMUNITY

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NETWORK

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CROWD

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ENGAGEMENT

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WHAT IS IT GOOD FOR?

COMMUNITY ENGAGEMENT

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CROWDSOURCING

Flickr: James Cridland & billypalooza

VALUE ADD

Flickr: Hamed Saber & jimmcclarty

COMMUNITY VS CROWD

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COMMUNITY & CROWD

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ELEMENTS OF ENGAGEMENT

TIME

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ACTION

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PEOPLE

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TURN GOALS INTO ACTION

STRATEGY

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GOALS

DESIGNING FOR THE COMMUNITY

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DESIGNING FOR THE CROWD

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CASE STUDIES

GETTING STARTED

GET STARTED TODAY

Who’s your community? What’s your timeline? What is your staff/organizational

capacity for supporting engagement? What influence can the community or

crowd make in your work?

DISCUSSION

DISCUSSION

What are your current goals and projects that you want to engage the community or crowd with?

Are you looking to run a contest? Have you run a campaign or contest

that you’d like to share?

THANKS

AmySampleWard.orgNTEN.org | SocialBySocial.com

Twitter: @AmyRSWard Email: amy@amysampleward.org