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CROUDSOURCING VS COMMUNITY-SOURCING

Community sourcing vs Crowdsourcing

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This presentation was given online as part of the free Nonprofit Webinars series by Amy Sample Ward in May 2011. For more information, please visit http://amysampleward.org

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Page 1: Community sourcing vs Crowdsourcing

CROUDSOURCING VS COMMUNITY-SOURCING

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AMY SAMPLE WARD

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AGENDA

Definitions What is it good for? Turn goals into action Case studies Getting started Discussion

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DEFINITIONS

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COMMUNITY

Flickr: efleming

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NETWORK

Flickr: thefangmonster

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CROWD

Flickr: SashaW

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ENGAGEMENT

Flickr: dhillan

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WHAT IS IT GOOD FOR?

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COMMUNITY ENGAGEMENT

Flickr: cambodia4kidsorg

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CROWDSOURCING

Flickr: James Cridland & billypalooza

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VALUE ADD

Flickr: Hamed Saber & jimmcclarty

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COMMUNITY VS CROWD

Flickr: acme

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COMMUNITY & CROWD

Flickr: mrsmaxspix

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ELEMENTS OF ENGAGEMENT

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TIME

Flickr: joelanman

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ACTION

Flickr: juniorvelo

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PEOPLE

Flickr: rileyroxx

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TURN GOALS INTO ACTION

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STRATEGY

Flickr: hikingartist

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GOALS

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DESIGNING FOR THE COMMUNITY

Flickr: winton

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DESIGNING FOR THE CROWD

Flickr: mckaysavage

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CASE STUDIES

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GETTING STARTED

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GET STARTED TODAY

Who’s your community? What’s your timeline? What is your staff/organizational

capacity for supporting engagement? What influence can the community or

crowd make in your work?

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DISCUSSION

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DISCUSSION

What are your current goals and projects that you want to engage the community or crowd with?

Are you looking to run a contest? Have you run a campaign or contest

that you’d like to share?

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THANKS

AmySampleWard.orgNTEN.org | SocialBySocial.com

Twitter: @AmyRSWard Email: [email protected]