Futurecom - Brad Bush Keynote - Limitless Realtime Communications

Limitless Real Time Communications

Brad Bush, CMO

@jbradleybush

Embedded Everywhere

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Human Contextual Moment

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NEW MARKETS & ECOSYSTEMS

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A Tidal Wave of Mobile Devices

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Communication Eco-System Value

TraditionalTelecom

Value

OTT/WebValue

User Value

Past Present Future

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Who is the mobile enterprise communicator ?

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Who makes up the mobile workforce?

Note: The typical telecommuter using VPN and desktop or laptop is NOT a mobile worker.

She or he is a ‘desk-less’ or ‘active office worker’

Mobile enterprise communication … What the users think

• Consumer envy…consumer apps setting UX/Interactive standard

• Any device, any Internet access, any social network

• Enterprise & Consumer via one interface

• No choices to make – in line with how work is done

The challenge, need, opportunity

Bringing consumer UX to enterprise communication world with no switch between domains

Therefore:

An enterprise user is a consumer at work, one interface, always on, with no decisions to make

My mobile is me, my email is me “I mobile therefore I am”

Snips of communication cross networks & communities

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Kandy wraps the power of GENBAND’s suite of communications assets into an

application developer friendly cloud offering that enables anyone the ability to offer

RTC in any place on any device instantly.

•Create agile offerings •Work within existing frameworks•On demand creation•Shared risk & reward pricing

IP-to-IP Calls

AUDIO CALLS, VIDEO CALLS, MULTI-PARTY VIDEO CALLS, CONFERENCE CALLS

IP-to-IP Messaging

TEXT CHAT, PICTURE MESSAGING, VIDEO MESSAGING, GROUP MESSAGING

PSTN Services OUTGOING PSTN CALLS & SMS, DID ALLOCATION, INCOMING PSTN CALLS & SMS

Cooperation SCREEN SHARING, CO-BROWSING, LOCATION SHARING, CONTACT SHARING

Additional ServicesLOCAL & NETWORK ADDRESS BOOK,

VISUAL VOICE MAIL, CALL RECORDING, CALL TRANSCRIPTION,

Rest APIs

REST APIs providing access to KANDY’s

communications and management functions

Manage User (create, get, delete, details)

Authentication (tokens for domains and users)

Calls (audio, video, PSTN) Messaging (text, media, SMS)

Web & Mobile SDKs

Higher level calls for simplified Web & mobile

development

Developer documentation Class description List/descriptions of methods Parameters/Return Values Request & Response body

Quick Starts & Components

Code samples & Plug-and-play components allowing

developers immediate access

• Login & Hello World

• Make a voice/video call

• Address Book + Presence

• Concierge button

• Click to call

Sample Applications

Turnkey applications developed on KANDY, ready

to be rebranded for you

• fring for KANDY - OTT App

• Mobile Communicator

Simple, Easy to Understand, Easy to Budget, Options targeted to

Different Communities

$XXActive User/

month

Per Subscriber Per Usage

$XX/month

$XX/month

Per Capacity

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Product 1

Feedback

Product 2

Greeted bylive host

Hosted Navigation & Assisted Selling

Repeat

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Screen Sharing

Voice / Video Messaging

Corporate Directory

Enhanced Presence

Instant MessagingAudio Conferencing

Video Conferencing

Social Connectors

Voice & Video Calls

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Telephony over IP P2P Voice & Video Rich Messaging Web (desktop) AppWhite Label UX

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Communication technology shiftingShift in technology bringing shift in value

Communications becoming ”One Me” All about User Experience

New technologies enable seamless switich between communication endpoints

Solutions like GENBAND Kandy enable applications, services & communication snips, today!

Summary

Limitless Real Time Communications

Thank You!Brad Bush, CMO

@jbradleybush