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Our values: clinical engagement, patient involvement, local ownership, national support
www.england.nhs.uk/vanguards #futureNHS
Our values: clinical engagement, patient involvement, local ownership, national support
www.england.nhs.uk/vanguards #futureNHS
New care models
Setting the scene – why social media is important in healthcare and top tips for using it
Antony Tiernan
Director of Engagement and Communications
@AntonyTiernan 13 December 16
Our values: clinical engagement, patient involvement, local ownership, national support
www.england.nhs.uk/vanguards #futureNHS
Integrated primary and acute care systems
Multispecialty community providers
Enhanced health in care homes
Urgent and emergency care
Acute care collaboration
5 new models of care with a total of 50 vanguards:
9
14
6
8
13
50 vanguards selected
2
Our values: clinical engagement, patient involvement, local ownership, national support
www.england.nhs.uk/vanguards #futureNHS
Addressing the key enablers of transformation
Our values: clinical engagement, patient involvement, local ownership, national support
www.england.nhs.uk/vanguards #futureNHS 3
1.
Designing new care models
2.
Evaluation and metrics
3.
Integrated commissioning and
provision
4. Governance, accountability and provider
regulation
5. Empowering patients and communities
6. Harnessing technology
7.
Workforce redesign
8.
Local leadership and delivery
9. Communications and engagement
Our values: clinical engagement, patient involvement, local ownership, national support
www.england.nhs.uk/vanguards #futureNHS
Our values: clinical engagement, patient involvement, local ownership, national support
www.england.nhs.uk/vanguards #futureNHS
Our values: clinical engagement, patient involvement, local ownership, national support
www.england.nhs.uk/vanguards #futureNHS
Our values: clinical engagement, patient involvement, local ownership, national support
www.england.nhs.uk/vanguards #futureNHS 6
Why is social media important?
Our values: clinical engagement, patient involvement, local ownership, national support
www.england.nhs.uk/vanguards #futureNHS
Our values: clinical engagement, patient involvement, local ownership, national support
www.england.nhs.uk/vanguards #futureNHS 7
Some top tips
1. Plan, research, steal, beg and borrow
2. Insight – know your audience
3. It’s more than Twitter
4. Create compelling content
• Pictures, videos, links, hashtags and more
5. Don’t just broadcast … and show love to others
6. Use tools to support you
7. Evaluate
8. Simple governance
9. Don’t forget other communications
10.Have fun!
Our values: clinical engagement, patient involvement, local ownership, national support
www.england.nhs.uk/vanguards #futureNHS
Our values: clinical engagement, patient involvement, local ownership, national support
www.england.nhs.uk/vanguards #futureNHS 8
My faves
• @NHScommsorg
• @comms2point0
• @NHS and @NHSEngland
• @NHSMillion and @butNHS
• @FabNHSStuff
• @Ldn_Ambulance
• @nhsconfed and @NHSProviders
• @NHSChoices
• @DGFoord
• The ‘We’ team - @WeNurses @WeDocs @WeAHPs
• @WePharmacists @WeFinance_ @WeMidwives • @WeMHNurses
Our values: clinical engagement, patient involvement, local ownership, national support
www.england.nhs.uk/vanguards #futureNHS
Our values: clinical engagement, patient involvement, local ownership, national support
www.england.nhs.uk/vanguards #futureNHS 9
My faves
• @NHScommsorg
• @comms2point0
• @NHS and @NHSEngland
• @NHSMillion and @butNHS
• @FabNHSStuff
• @Ldn_Ambulance
• @nhsconfed and @NHSProviders
• @NHSChoices
• @DGFoord
• The ‘We’ team - @WeNurses @WeDocs @WeAHPs
• @WePharmacists @WeFinance_ @WeMidwives • @WeMHNurses
Our values: clinical engagement, patient involvement, local ownership, national support
www.england.nhs.uk/vanguards #futureNHS
Our values: clinical engagement, patient involvement, local ownership, national support
www.england.nhs.uk/vanguards #futureNHS 10
Why I love social media
Our values: clinical engagement, patient involvement, local ownership, national support
www.england.nhs.uk/vanguards #futureNHS
Our values: clinical engagement, patient involvement, local ownership, national support
www.england.nhs.uk/vanguards #futureNHS 11
Why I love social media
Our values: clinical engagement, patient involvement, local ownership, national support
www.england.nhs.uk/vanguards #futureNHS
Our values: clinical engagement, patient involvement, local ownership, national support
www.england.nhs.uk/vanguards #futureNHS 12
Why I love social media
13
Our values: clinical engagement, patient involvement, local ownership, national support
www.england.nhs.uk/vanguards #futureNHS
Our values: clinical engagement, patient involvement, local ownership, national support
www.england.nhs.uk/vanguards #futureNHS 13
More details can be found on the
NHS England website:
www.england.nhs.uk/vanguards
Or join the conversation on Twitter
using the hashtag:
#futureNHS
Further information…
Our values: clinical engagement, patient involvement, local ownership, national support
www.england.nhs.uk/vanguards #futureNHS
The NHS Five Year Forward View sets out a vision for the future
of the NHS.
It was developed by the partner organisations that deliver and
oversee health and care services including:
• NHS England
• Care Quality Commission
• Health Education England
• Monitor
• The National Institute for Health and Care Excellence
• Public Health England
Our values: clinical engagement, patient involvement, local ownership, national support
www.england.nhs.uk/vanguards #futureNHS 14
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