How to Launch a Speaking Career with Your Blog - Connie Albers

How to Launch aSpeaking Career

with Your Blogwith Connie Albers

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StartwithWHY?

Understanding your why will determinemuch of what you do to get your speaking

career off the ground.

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AUDIENCEDefineyour

T A R G E TThis will determine who you reach

out to in the next step.

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AUDIENCESeek out

events thatC A T E R

Start off with smaller local events.

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to your

peopleConnectwith the

R I G H TReach out to those individuals, not

from a perspective of what they cando for you, but with an interest in howYOU can help THEM further what they

are doing.

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Develop sincere andauthentic relationships withthe right people.

Best place to findpeople in your niche:LinkedIn

plannerContact

theE V E N T

Understand that you aren’t pitching yourself to the audience. Youare pitching yourself to the event planner. Understand their goals.

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TIPS:Start with a simple introductory email. Let them know who you are. Tell them about the message that you believe would add value totheir audience.Be honest.Keep your messages short.

too pushyDON'TBE

Learn to WAIT. Don't expectthem to send you an

immediate reply.

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It’s okay to follow up with acourtesy email, but berespectful of the fact that theyare busy.

@

negotiate theterms

Consider the following terms when it's time to negotiate:

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An honorariumTravel expensesLodgingMeals

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