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FUTURIST HOTEL CONCEPT
O’NEW YORK’A****
A FOUR STAR HOTEL WITHOUT RESTAURANT WITH
A FLEXIBLE ROOF TOP AND AN AUTOMATIC SELF
GARAGE SYSTEM AND 50 SPACE ACCOMODATIONS, A
BUSINESS PANORAMIC SEMINAR AREA WITH THREE
MEETING ROOMS AND TWO SUBCOMMITTEE
ROOMS AND A HUDSONEA AQUATIC UNIVERSE WITH
A CIRCULAR SOLARIUM TERRACE LOCATED IN NEW
YORK
PLAN
I – Analysis environnemental structure
A – Touristic trends on NEW YORK
II – S.W.O.T. Analysis
A – Strenghts
B – Weaknesses
C – Opportunities
D- Trends
III – The commercial programm
IV – Distribution channels
V – The ad
VI – Staff board scheme
VII – Staff planning
VIII – Room architectist drawing
IX – Aquatic universe architectist drawing
X – Flexible roof top
XI – Groundfloor basis
XII – Futurist hotel concept architestist drawing
I- Analysis environnemental structure
A – Touristic trends on NEW YORK
In 2014, the tourism in the city of NYC which reached a record 56.4 million visitors. Tourists allowed to reap a record $ 61.3 billion (over 48 billion) in economic benefits and generate 359,000 jobs, wages totaling 21 billion dollars. The tourism industry also generated $ 3.7 billion in taxes. The city had 102,000 hotel rooms in late 2014, to a record $ 32.4 million hotel nights sold at an average price of 295 dollars a night; and an average occupancy rate of 89%. Occupancy rates and room rates in New York are the highest in the United States. The hotel development is the most dynamic of the country and should reach over 115 000 rooms in 2017. Of the 56.4 million visitors to NYC in 2014, 44.2 million are from the US, while 12.2 million from abroad.
Source : http://www.quotidiendutourisme.com/site/destination-new-york-bat-de-nouveaux-records-de-frequentation-83653.html In 2015, a record 6.1 million participants in seminars , conventions, exhibitions ... was recorded in New York City. Among the four largest markets worldwide issuers New York ( Britain, Canada , Brazil and China ), all showed strong growth in 2015. China recorded the largest increase , a 14% increase from 2014 an estimated 852,000 Chinese visitors . The estimates of the number of tourists in 2015 the four largest emitting countries are: Britain ( 1,192,000 ) ; Canada ( 1,072,000 ) ; Brazil ( 926,000 ) ; and Chi€€na ( 852,000 ) . France ranks for its 4th among emitters , in the " overseas markets" , which is the fifth
largest international market for the city of New York. Australia , Germany and Italy after France in terms of volume of tourists. Source : http://www.tendancehotellerie.fr/articles-breves/communique-de-presse/5647-article/frequentation-touristique-2015-de-la-ville-de-new-york
Monthly hotel occupancy rate in the United States from 2011 to 2016 This statistic indicates the rate of monthly hotel occupancy in the US from 2011 to 2016. In September 2013, the occupancy rate of the hotel industry United States was 63.4%. Hotel rates in the US - Additional information As occupancy rates, hotel prices can fluctuate depending on location and time of year. In North America, the most expensive cities in terms of hotel rates have been classified for October 2014. Boston was considered the most expensive city in North America to stay with an average room rate of $ 214 for this period. In the same month, a hotel room in Chicago was $ 155 US dollars and a hotel room in New York, considered the third most expensive city in terms of prices, down to 154 US dollars. Labor Day, which takes place the first Monday in September, is one of the most celebrated holidays in the US calendar. Consequently, this weekend is often the opportunity to take a short vacation in another state than his own and to take advantage of the potentially large number of visitors in large cities, the hotel industry often raises prices
The most expensive destinations for Labor Day weekend in North America were classified by their daily rate in 2014. In August 2014, Seattle was the most expensive destination for Labor Day weekend with a daily rate of US $ 319 . But at the other end of the list for the same weekend, a room in Chicago was only $ 185 USD per day. Americans wishing to travel further for their holidays in 2013 had to pay more for a hotel room according to the chosen destination. In the ranking of countries where US travelers paid the most expensive in average daily rates for hotels, Maldives came first. For visitors of the Maldives, 523 US dollars was the average price of a hotel room for one night.
Anguilla and French Polynesia were also high in the rankings with prices reaching 494 US dollars and 440 US dollars respectively for daily hotel rate. Source : http://fr.statista.com/statistiques/559176/taux-d-occupation-mensuel-des-hotels-aux-etats-unis-2011/
II – S.W.O.T analysis
A - Strenghts
- Business space on the roof with panoramic view and three meeting rooms et two subcommittee rooms - HUDSONEA aquatic universe opens every day from 08.00 AM to 22.00 PM - Space accommodation with high tech and dometic equipment - Automatic Self Garage System (ASGS) - Room service with high quality products from 06 H 30 to 00 H 00 issued from partnerships with restaurants - Groundfloor platform
B - Weaknesses
- No restaurant - High taxes - Big investment
C – Opportunities
- Competitive advantage for innovative product - Geographic adaptations of the project
D – Threats
- Administrative state disk - Maslowien blocking return in triumph - Terrorists risks
,
III – Commercial programm
The business guests We segment the businesses individuals (CEO, sales) thanks to travels agencies and TO, corporate (airlines companies). The businesses guests We focus on these segmentation for the seminars, incentives, congressists and others businesses groups, The individual leasures Thanks to promotions, LS, yield prices and upselling. Leasures groups Tourism groups for visiting NEW YORK and surrundings.
IV – Distribution networks
The best network is guest connections to various links as our internet site created with WIX. All has been thought and
designed for trying them a new experience to enhance turnovers and fast IAR (INVESTMENT ABOVE RETURN). A
Click open windows on GOOGLE ADS, FACEBOOK ADS, BOOKING.COM, SLIDESHARE, EXPEDIA, TO LIST,
TRAVEL AGENCIES LIST, NEW YORK EVENTS AND ACTIVITIES. Do not forget smartphones and tablets
connected with booking and searching engine and the option « STAY AWAKE FOR YOUR NEXT SPATIAL STAY ».
VI – Staff board scheme
FHC O’NEW YORK’A ORGANIZATIONAL CHART
GENERAL MANAGER
FINANCIAL ADMINISTRATION
MANAGER
Sales ManagerInternal
CommercialTrainee
Front Office Manager
ReceptionistShift
ReceptionistNight
Receptionist Car porter 1 Car porter 2
Maintenance manager
Housekeeper
Chambermaid 1
Chambermaid Extras 1
Chambermaid 2
Chambermaid Extras 2
Barman 1 Barman 2
Breakfast manager
Breakfast helper
Spa ManagerSpa manager
assistantTherapist 1 Therapist 2
VII– Staff planning
D D D D D O O
D D D D D O O
D D D D D O O
SM SM SM SM SM O O
O O SP SAM SAM SAM SAM
TH TH TH TH TH O O
O O TH TH TH TH TH
D D D D D O O
RM RM RM O O RM RM
O O RE RM RM RE RE
RE RE O RE RE N N
N N N N N O O
M M M M M O O
D D D D D O O
M/E M/E M/E M/E M/E O O
O O M/E M/E M/E M/E M/E
M/E M/E M/E M/E M/E O O
O O M/E M/E M/E M/E M/E
BKF BKF BKF BKF BKF O O
O O BKF BKF BKF BKF BKF
B B B B B O O
O O B B B B B
PC PC PC PC PC O O
O O PC PC PC PC PC
O = OFF D = 08 H 00/17 H 00 N = 23 H 00/08 H 00
S= 07 H 00/12 H 00 and 17 H 00/23 H 00 M= 08 H 00/13 H 00 BKF = 06 H 30/12 H 30
CH= 08 H 00/ 13 H 00 and 17 H 00/21 H 00 B= 16 H 30/01 H 00
M= 07 H 00/16 H 00 RE=15 H 00/00 H 00 VB=08 H 00/18 H 00
MAINTENANCE
HOUSEKEEPING
CHAMBERMAID 1
CHAMBERMAID 2
CHAMBERMAID HELP 1
CHAMBERMAID HELP 2
E=17 H 00/21 H 00
BREAKFAST MANAGER
BARMAN1
BARMAN2
BREAKFAST HELP
PORTER CAR 1
PORTER CAR 2
THERAPIST1
THERAPIST2
FRONT OFFICE MANAGER
NIGHT RECEPTIONIST
NIGHT-AUDITOR
RECEPTIONIST1
RECEPTIONIST2
PLANNING HOTEL E'UNITED STATES'E****
STAFF : 24 MODIFICATION IN CASE OF BUSY OCCUPANCY
SPA MANAGER
SPA ASSISTANT MANAGER
FAM
SALES MANAGER
INTERNAL SALES
FRIDAY SATURDAY SUNDAY25/08/2016 MONDAY TUESDAY WEDN THURSDAY
VIII – Room architectist drawing
ACCOMODATION SPACE DRAWING 30M2 ET 40 M2
MOVING SHELVES
RELA
X SP
AX
E (T
AB
LE + SO
FA + M
INIB
AR
HO
T A
ND
CO
LD)
DIGITAL WORK BOARDVISUAL WALL
SHO
WE
R W
ITH
BA
TH
DR
AW
ER
S 18
0 C
M X
90
CM
CA
PSU
LE H
YD
RO
MA
SSAN
TE
GTB BOX
LIFTA
BLE
BE
D W
ITH
VE
RR
IN 1
00
CM
X 9
0 C
M
LIFTA
BLE
BE
D W
ITH
VE
RR
IN 1
00
CM
X 9
0 C
M
IX – Aquatic universe architectist drawing
RELAXATIO
N LOUNGE C
ONNECTED
DRIN
KS
RELAXATIO
N LOUNGE C
ONNECTED
WIT
H DRIN
KS
HC1 HC2 HC3 HC4
RELAXATION AQUALUDIC SPACE FOETUSIQUE JHC UNIVERSE
FUTURIST AQUATIC UNIVERSE
PANORAMIC SOLARIUM TERRACCE
PA
NO
RA
MIC
SOLA
RIU
M TER
RA
CE
PA
NO
RA
MIC
SOLA
RIU
M TER
RA
CC
E
AU RESERVED AUMANAGER
WEL
CO
ME
SPA
CE
STA
FF C
LOA
KR
OO
MS
TECHNICALS LOCALS
WAITING SPACE
RELAXATIO
N LOUNGE C
ONNECTED
DRIN
KS
RELAXATIO
N LOUNGE C
ONNECTED
WIT
H DRIN
KS
PA
NO
RA
MIC
SOLA
RIU
M TER
RA
CE
PANORAMIC SOLARIUM TERRACCE
PA
NO
RA
MIC
SOLA
RIU
M TER
RA
CC
E
WEL
CO
ME
SPA
CE
STA
FF C
LOA
KR
OO
MS
X – Flexible roof top architectist drawing
FLEXIBLE FUTURIST ROOF TOP
RAIN H
ARVEST
SOLA
R PANEL
S
WIN
D TOOL
RAIN H
ARVEST
TRANSLUCENT ENVIRONMENTALIST SEPARATION
ARTISTR
Y
SOLA
R PANEL
S
WIN
D TOOL
DIGIT
AL THIN
K AREA
HELIS
URFACE W
ITH V
ERRIN
ARTISTR
YDIG
ITAL T
HINK A
REA
HELIS
URFACE W
ITH V
ERRIN
DRINKIN
G RELA
XATION
SATELLITE CLIMB
CAPSULE
SATELITTE CLIMB
CAPSULE
ARTISTR
YDIG
ITAL T
HINK A
REA
DRINKIN
G RELA
XATION
SATELLITE CLIM
CAPSULE
SATELLITE CLIMB
CAPSULE
XI – Groundfloor basis architectist drawing
GROUNDFLOOR BASIS (1 000 m2)
VT VTBED SWITCH CHANGEVT VTBED SWITCH CHANGE
MVT
MSP
MBSC LUGGAGERY
MVT
MSP
WELCOME SPACE
MBSC LUGGAGERY
SPATI
AL FRONT
OFFIC
E
ANSWERIE
& P
ORTERIE
MVT
MSP
MEWELCOME SPACE
SPATI
AL FRONT
OFFIC
E
ANSWERIE
& P
ORTERIE
DECIS
IONAL C
ENTE
R
MVT
MDP
MEWELCOME SPACE
SPATI
AL FRONT
OFFIC
E
ANSWERIE
& P
ORTERIE
MORNIN
G APESE
NTERIE
DECIS
IONAL C
ENTE
R
MDP
ME
MW
WELCOME SPACE
MORNIN
G APESE
NTERIE
VT
DEPOSITS
MWD OHMAUTOMATIC SELF VEHICLE GARAGE (ASVG) VT
DECIS
IONAL C
ENTE
R
MDP
MW
WELCOME SPACE
MORNIN
G APESE
NTERIELEGENDE :
VT = VERTICAL THRUSTER ME = MAINTENANCE ELECTRICITY
MSP = MAINTENANCE SOLAR PANEL MDP = MAINTENANCE DATA PROCESSING
MVT = MAINTENANCE VERTICAL THRUSTER MW = MAINTENANCE WATER
MWD= MAINTENANCE WIND OHM = OFFICE HEAD MAINTENANCE
VT MWD OHMAUTOMATIC SELF VEHICLE GARAGE (ASVG) VT
XII – Fututrist hotel concept architectist drawing
1 000 m2
ACCOMODATION
30 m2
MAINTENANCE WATER + ELECTRICITY + COMPUTERS
BREAKFAST ROOM UTILITY ROOM
Drink Connected Relax Room
A5 A4 A3 A2 A1
DC =
CIR
CU
LA
R S
OL
AR
IUM
TE
RR
AC
E
WE
A17
X A10
1 000 m2
DC
MAINTENANCE WIND + SOLAR + AIR CONDITIONING
LUGGAGERY WS
DECISION CENTER
A7 A6
A19
A20
PLATFORM RECEPTALISATION
A25A21 A22 A23 A24
A18
A12
A14
A15
A16
A9 A8
A11
WE
CIR
CU
LA
R S
OL
AR
IUM
TE
RR
AC
E
FOETUSIC AREA JHC UNIVERSE
RELIGIOUS AREACST =
DCRR =
WS = WELCOME SPACE
SC=SPAIQUECAPSULE
AQUALUDIC SPACE
Circular Solarium Terrace
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