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NOT 2 SUCK
BAD PRESENTATIONS KILL GOOD IDEAS #not2suck
How NOT to suck at presenting your ideasMegan Mead
Megan Mead
Michael Gibson
BAD PRESENTATIONS KILL GOOD IDEAS #not2suck
MEGANMEAD· BFA Visual Communica-
tions, double minor in Theatre & Marketing
· 15 yrs theatrical training & experience
· SXSWi 2013 Presenter
ART DIRECTOR/DESIGNERCREATIVESUITCASE,AUSTIN
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BAD PRESENTATIONS KILL GOOD IDEAS #not2suck
TELL US · who you are & the name of your company
· what you do for them
· your presentation fears OR what you hope to gain from today’s session
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BAD PRESENTATIONS KILL GOOD IDEAS #not2suck
WHAT WE WILL COVER TODAY · why presenting well is a big deal
· what good presentations do/should achieve
· some story telling strategies & acting techniques
· Q & A / discussion
· mix & mingling
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BAD PRESENTATIONS KILL GOOD IDEAS #not2suck
WHY IS MAKING A GOOD PRESENTATION A BIG DEAL? BAD PRESENTATIONS CAN KILL GOOD IDEAS · audiences/clients have a hard time separating a good idea from a poor presentation
· avoid singing a great song badly
· the quality of presentation is directly correlated to the quality of your idea
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BAD PRESENTATIONS KILL GOOD IDEAS #not2suck
A GOOD PRESENTATION SHOULD… MAKE THE COMPLEX UNDERSTANDABLE · in ways that make sense to your audience/clients
· they won’t advocate for or invest in what they can’t understand
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BAD PRESENTATIONS KILL GOOD IDEAS #not2suck
A GOOD PRESENTATION SHOULD… CREATE EMPATHY · understanding an idea(s) is different than caring about it
· do your homework and know your audience
· why they should care and how it will create value for them now and in the future
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BAD PRESENTATIONS KILL GOOD IDEAS #not2suck
A GOOD PRESENTATION SHOULD… MEET THE FOLLOWING PRIMARY GOALS · it is professional
· it is well-organized
· it is engaging
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BAD PRESENTATIONS KILL GOOD IDEAS #not2suck
A GOOD PRESENTATION IS PROFESSIONAL
PRACTICEMAKESPERFECT· do not “wing it”
· practice in a way(s) that works for you
· if you practice well, you will present well
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BAD PRESENTATIONS KILL GOOD IDEAS #not2suck
A GOOD PRESENTATION IS WELL-ORGANIZED
YOURSTORYLINE· Tell a well-structured story. “You’re not Quentin Tarrantino:” don’t jump into the middle; provide an easy-to-follow storyline…
1INTRO/FRAMINGWHY THEY SHOULD CARE
2OUTLINE KEY POINTSARTICULATETHEMSUPPORT W/ RATIONALES
3REITERATE KEY POINTSS U M M A R I Z EEND W/ MEMORY BITE
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BAD PRESENTATIONS KILL GOOD IDEAS #not2suck
A GOOD PRESENTATION IS ENGAGING
WHATDOESTHISMEAN?· definition: tending to draw favorable attention or interest
· this requires confidence, enthusiasm and good stage presence
· how do we achieve this?
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BAD PRESENTATIONS KILL GOOD IDEAS #not2suck
A GOOD PRESENTATION IS ENGAGING
VOCALWARMUPS|WHY?· Physical Prep: sharpen your #1 tool
· Relaxes: Your voice can betray you “A warm voice is a confident voice”
· Mental Prep: Take a minute for yourself and focus
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BAD PRESENTATIONS KILL GOOD IDEAS #not2suck
A GOOD PRESENTATION IS ENGAGING VOCALWARMUPS|HOW?· shake it out: get loose and get silly to get ready
· BDGD: warm up your vocal muscles
· tongue twisters: get your mouth ready for any sound, any sentence—anything
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BAD PRESENTATIONS KILL GOOD IDEAS #not2suck
A GOOD PRESENTATION IS ENGAGING TONGUETWISTERS· Unique New York. You need New York. You know you need unique New York. (x 3)
· toy boat, toy boat, toy boat…
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BAD PRESENTATIONS KILL GOOD IDEAS #not2suck
A GOOD PRESENTATION IS ENGAGING
IMPROVEXERCISE#1:SPEAKONTHEFLY· things rarely go by script—practice extemporaneous speaking
· how: grab a magazine, pick a page at random, and speak about its contents enthusiastically for 60 seconds non-stop
· why?: doing this helps you practice speaking on the fly, as well as the ability to think on your feet
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BAD PRESENTATIONS KILL GOOD IDEAS #not2suck
A GOOD PRESENTATION IS ENGAGING
IMPROVEXERCISE#2:ELEVATORPITCH· stage presence require confidence—practice moving decisively
and being comfortable wherever you are
· how: walk into an elevator, act normal and stand the opposite direction as everyone else (facing away from the doors)
· why?: doing this will help you become more comfortable with being uncomfortable and therefore more confident
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BAD PRESENTATIONS KILL GOOD IDEAS #not2suck
A GOOD PRESENTATION IS ENGAGING
SHOWSOMEENTHUSIASM· if you aren’t excited, they won’t be either
· channel your nervousness
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BAD PRESENTATIONS KILL GOOD IDEAS #not2suck
TO SUMMARIZE BEYOURSELF,BUTBETTER · a good presentation is a genuine presentation
· find what works, forget what doesn’t
· be true to you ( just be a less nervous you)
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BAD PRESENTATIONS KILL GOOD IDEAS #not2suck
AND ALWAYS REMEMBER... BADPRESENTATIONSKILLGOODIDEAS· please plan, prepare & practice
· utilize some of these tips & tricks to improve your presentation performance
· above all, be professional, be organized & be engaging
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BAD PRESENTATIONS KILL GOOD IDEAS #not2suck
Q & A20
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