Bad presentations lead to bad decisions

Communication in the 21st centuryis like drinking from a fire hose :When we receive too much information too quickly, we can’t swallow a drop !

www.ToThePointAtWork.com

Presentationsare the most essential communication toolyet most of us dislike them. Why?


We spend 25% of our timeon presentations…

yes nonelittle

24%

38% 38%

Effect

…but only 24% has a marked effect

Study: Gruwez & Vanseer © 2014 n = 273 - large organisations

Bad presentations are a loss of time, a source of irritation and a cause of bad decisions.


Is there a solution ?

YES


1. Understand how the brain processes information

2. Use a design process


TLSM® Design process


Before

140 slides

3 hour presentation

6 days work

Confusion

with TLSM®

25 slides + 8 page doc

1 hour presentation

3 days work

Significant increase in clarity & audience satisfaction


“I saw a clear uplift in presentation quality after we used TLSM. The presentations became crisper, shorter, to the point and impactful.”

AstraZeneca

Florent Edouard, Director Sales Force Excellence, AstraZeneca Japan

” TLSM will revolutionize the way you think about and executepresentations. The insights will maximize your impact!"

Belgacom

Phillip GJ Vandervoort, Executive Vice President, Belgacom

“A simple and compelling framework for helping you design and deliver presentations. However skilled you think you are, I guarantee this will help you tobecome a better presenter”.

London Business School

Julian Birkinshaw, Professor, London Business School

TNS

“The method helps to get the thinking right so that your presentations are clear,engaging and impactful. An easy-to-follow process with big results. It hastransformed the way my company approaches presentations.”

Dominique Vercraeye, Managing Director, TNS Belgium

” At all levels of the organisation, it helped to develop more effective presentations, more efficiently. This has revolutionised our approach and slide productivity. "

BNP Paribas

Nicolas Filatieff, Head of Marketing Clients & Products, BNP Paribas Fortis

“It is not just about presentations, but about transforming complex concepts into crisp and compelling messages, which is essential for anyone who needs to communicate in a large organization.”.

Danone

Ifen Chiang, Global Director Commercial Excellence, Nutricia, Danone

The bookwww.ToThePointAtWork.com

EnglishFT publishing

DutchLannoo

FrenchPearson France

better presentations

lead to

better decisions

time saving

happier employees & customers

Source: Gruwez & Vanseer 2014, Tufte 2004 , TNS 2014, Rogelberg 2012.


www.tothepointatwork.com

To The Point at Work Ltd8, Northumberland AvenueLondon WC2N 5BYUnited Kingdom

Euro-ic nvNijverheidsstraat 241500 HalleBelgium

Ed [email protected]+32 499 07 69 69+44 7522 068 477

Sarah De [email protected]+32 475 20 51 35

@EdGruwez #tothepoint #presentationthinking