Productivity Hacks (Sourcing Lab) SourceCon 2015

Talent Discovery

Talent Data

Talent Engagement

Talent Nurturing

Sourcing 7+ Talent Sourcing Model

PresentersMei LuTeresa Colquitt

Productivity Hacks

Mei LuFounder & CEO, Geekology.biz

Teresa Colquitt

If what you are doing isn’t working…

this presentation is for you.

Throughout Sourcing Lab sessions,we will be usingRobotics Mechanical Engineer IIIat Jet Propulsion Labas an example

pro·duc·tiv·i·ty/ˌprōˌdəkˈtivədē/

nounthe effectiveness of productiveeffort, as measured in terms ofthe rate of output per unit ofinput

hirestime

Predictive Analytics-Rule of 40** Results from 1990-1999 in third party consulting & 2000-2012 in corporate recruiting

40%

40%

40%

40%

40%

1 hire40%

0.2%

~ 500 Prospects

* Results from 1990-1999 in third party consulting & 2000-2012 in corporate recruiting

40%

Current State of Sourcing

Offer/HR relatedCoordinating Interviews

Getting FeedbackSubmitting CandidatesScheduling phone calls

Inbound ResponseName Gen

Candidate Intake callsInitial Outreach

Time spent in a day (hours)

1.57

1.27

Average day:11+ hours

2.04

1.61

1.15

1.09

0.87

0.87

0.7

We have a fixed amount of time (24 hours / day).

Question:Are we maximizing our time?

Productivity ChallengeConstraint:No more time

Goal:Increase hires

How to increase hires?

• Increase candidate volume• Increase candidate quality• Increase conversion rate

Is there a solution besides “working longer hours”?

Solution that’s not “working longer hours”

S-H-I-F-T-I-N-G1. Our focus2. Our time

performance

project management

execution

busy work

ad hoc

reaction

How Do We Shift Our Focus?From To

automated actionable results

relationship building activities

candidate-facing tasks

manual repetitive work

transactional items

non-candidate-facing tasks

How Do We Shift Our Time?From To

Shifting doesn’t just happen.

We need to have a plan…

A sourcing plan

FacebookTwitter

MeetupQ&A sites

Association sitesGoogle (non X-ray)

ConferencesGitHub

Resume DBsApplicants

ATSLinkedIn

Current usage of candidate sources26.34%

18.56%

17.36% 11.05%

6.67% 3.83% 3.71% 3.61% 3.54% 2.26% 2.17%

0.91%

Why this won’t work for JPL (and other competitive roles)?

• Referrals - top candidate source

• Volume issue - can’t only source a couple of channels

Diversify yoursourcing portfolioA.Execution is key.Checklists come to the rescue.

Example:

Sourcing Channel Checklist forRobotics Mechanical Engineer IIIat Jet Propulsion Lab (NASA)

Identify and Prioritize Sourcing Channels

Employee referrals

Network referrals

Applicant Tracking System

Job boards (postings)

Resume databases

Google resume search

Similar organizations/

companiesSchools

Professional associations Conferences Events Technical

social sites

Sourcing Channels Checklist1. Hiring Mgrs2. Employees3. Interns

1. Old candidates2. Social circle3. Prof network

iCIMS1. LinkedIn2. ClearanceJobs3. Monster4. Dice

1. LinkedIn2. ClearanceJobs3. Monster4. Dice

Google (inurl:resume OR intitle:resume OR inurl:cv OR intitle:cv) “robot…

1. Raytheon2. SpaceX3. Northrup

Grumman4. APL

1. CMU2. M.I.T.3. UT, Austin4. Stanford

1. IEEE2. AIAA3. ASME

1. ICRA2. AUVSI3. Int’l Space

Conference

1. Hackathons2. Tech Talks3. Private events4. Open house

1. GitHub2. Stack Overflow3. Quora4. LI groups5. Meetup.com

See a sample plan in the appendix to get you started.

Read at your own leisure later

1. Make a list of all sourcing channels (for this role)

2. Know how frequently you want to source each channel

3. Put them on your calendar!!!

Executing Your Plan

Spend less timeon unproductive tasks

Optimize SourcingSpace to minimize wasted time

B.

Get your sourcing space optimized

Ebsta: Chrome

Gild

Lippl: Chrome

Tampermonkey: Chrome

Sidewise: Chrome

Connect6: Chrome

Rapportive: Chrome/FF

Tree Style Tab: Firefox

GreaseMonkey: Firefox

Connectifier

Top 10 Extensions / Add-Ons

11%

9%

9%

9%

6%

4%

4%

4%

28%

15%

Connectifier

Sidewise: Chrome Extension

Tree Style Tab: FireFox

Improve conversion rate by following up

Get big payoffs from small time investment

C.

Tweets/DM's

Facebook messages

InMails

Phone calls

Emails

Outreach Follow-ups2.24

1.60

1.51

0.40

0.40

Scheduling Follow-ups

2.29

1.91

Phone calls

Emails

Semi-Automate your Follow up • Time scheduling tools

• Timetrade (Free & paid versions $49/yr)• ScheduleOnce (Starts at $5/mo, personalized booking page)

• Send out pre-call questions• It takes less time to follow up with existing prospects than

to generate new ones• Use your Sent box to streamline follow up• LinkedIn Recruiter Projects• Mail Merge

SOURCE: Yesware Analysis of 500k sales emails 11/19/14

• 91% of the time, an email is opened within ONE day after you sent it.

• If you haven’t heard back by then, reach out again.

It Pays to Follow Up

30 responses

Another 15 responses

Another 10 responses

SOURCE: Yesware Analysis of 500k sales emails 11/19/14

What Does It Take to Get 1 Hire?

1 hire= your time

What Does It Take to Get 1 Hire?

1 hire= your time

Takeaways

• Plan your work and work your plan • Diversify your sources• Maximize time with tools &

automation• Follow up to convert more

Every day is a new chance to create success.

You don’t have to keep doing what’s not working.

All it takes is a few minutes to get ready

Thanks for attending.Want to talk more about

sourcing productivity?

You can find us -Mei LuTwitter @g33kology

Teresa ColquittTwitter@SourcingBeast

Appendix –Sample Workflow Plan

Initial setupDaily plan

Weekly planMonthly plan

1. Identify sourcing channels 2. Decide frequency (daily/weekly/monthly):

• Channel Sourcing• Follow up• Jobcasting (posting jobs + social media)

3. Create outreach & social media templates4. Block time on calendar5. Create base Boolean strings

Initial 10-step setup

6. Competitive analysis 7. Candidate Value Proposition8. Collect initial search results + Set up alerts9. Configure your SourcingSpace10.Event planning

Initial 10-step setup

• ATS (checking applicants) and respond• Check new alerts and respond• Resume databases• Google alerts

Daily plan

• Follow ups• Updating search strings• ATS (sourcing w/ updated strings)• Resume databases (sourcing w/

updated strings)• Similar profile discovery• Social media broadcasting• Event logistics

Weekly plan

• Similar organizations / companies• Schools• Professional associations• Conferences• Events• Technical Social sites (Github,

StackOverflow, Meetup.com, etc.)• Update competitive analysis if needed

Monthly plan