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WORLD DOMINATION on a shoe string budget.
Sebastian SiselesDirector, International
Freelancer.comemail: sebastian@freelancer.com
twitter: @freelancer
SMEs, Startup, Entrepreneurs, Consumers &
Employers
High Quality, On-Demand
Entrepreneurial Workforce
Marketplace Race. Winner Takes All.
Matt Barrie. 2007.
From GetAFreelancer.com to Freelancer.com.
The first Freelancer.com Headquarters.
Freelancer.com office in Manila.
Freelancer.com acquires ScriptLance. 2011.
Freelancer.com acquires vWorker. 2012.
Freelancer’s Online Economy in 2014
Note: Sample of projects awarded. The pink lines indicate where projects are being posted by employers, and the blue lines indicate where the projects are being performed by freelancers. Thicker lines indicate a higher volume of work. White dots indicate the location of Freelancer’s users. Edges are sampled data from awarded projects in the period indicated.
Freelancer’s Online Economy in 2015
Note: Sample of projects awarded. The pink lines indicate where projects are being posted by employers, and the blue lines indicate where the projects are being performed by freelancers. Thicker lines indicate a higher volume of work. White dots indicate the location of Freelancer’s users. Edges are sampled data from awarded projects in the period indicated.
TITLE. YEAR.
The User Lifecycle
Unaware
Aware
Active Inactive
TO AWARE
DISCOVERY:
FROM UNAWARE
Crowdsourcing solutions to complex problems faced by astronauts on the International Space
Station
NASA partners with Freelancer
NASA Challenge: Astronaut Smartwatch App Interface Design
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The User Lifecycle
Unaware
Aware
Active Inactive
Unaware
Aware
Active Inactive
RETENTION RESURRECTION
CHURNACTIVATIONDISCOVERY
The Growth Engine – Customer Focused
How Much Should I Spend?
Predict How Much You’ll Make
???
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Unaware
Aware
Active Inactive
RETENTION RESURRECTION
CHURNACTIVATIONDISCOVERY
The Growth Engine – Customer Focused
Unaware
Aware
Active Inactive
RETENTION RESURRECTION
CHURNACTIVATIONDISCOVERY
The Growth Engine – Customer Focused
What makes a good project?
LIVE
Spam Classifie
rEQA
3,500
4,500
10,000
External Quality
Assessment
NOPE5,500 2,0
00
Unaware
Aware
Active Inactive
RETENTION RESURRECTION
CHURNACTIVATIONDISCOVERY
The Growth Engine – Customer Focused
Why we should focus on
resurrection?
15m inactive users10k new users/week10% activation rate10% retention rate0.1% resurrection rate
Company A
15m inactive users10k new users/week10% activation rate10% retention rate0.12% resurrection rate
Company B
How Can I Do It?
SAFEGUARDING YOURONLINE TRANSACTIONS
Escrow.com – the world’s #1 provider of secure online payments
More than US$2,700,000,000 of transactions protected
Have an idea?
Hire someone to
work on your idea.
Get the best
marketing tips.
Transact Online
securely.
Customer Focused Company. Discovery – Activation – Retention- Resurrection
WORLD DOMINATION CONTINUESWORLD DOMINATION CONTINUES
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