Kevin Souers Lays Out the Mobility Advantage at GeneXus USA's GX Summit 2014

THE MOBILITY ADVANTAGE

Presented By: Kevin Souers, CTO, Revenew

What is Revenew?

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Not to get too deep, but…

Human Behavior

Business Dynamics

Consumerization of IT

Why take your business mobile?

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No cutsie, no ‘reporting’…that’s so 2012

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Drive Top Line

TEMASTry

Engage

Stay

Value it

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Scale while maintaining bottom line

TEMASStay connected with customers

Efficiency

Strategic Use of Resource Time

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The dynamics of our business…

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How the Web Platform Works

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It does a lot of stuff, manages flow of funds and data, produces incredible content, and it produces a lot of numbers

Who are our end-users?

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Systems of Record vs. Systems of Engagement

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CRM

ERP

POS

ETC

What to build?

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Translation needed

Make it simple and pretty, and let me cruise by to learn:

What’s new? What opportunities are there for

me? What are you doing for me right

now? Is there anything interesting to

peruse?

Top Line Drivers

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What’s new?

Any opportunities?

What are you doing for me?

Anything interesting?

Tie the detailed functionality back to the business goals

Scale while maintaining bottom line

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This is why!

So what?

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Mobility in your business System of record or system of engagement?

Who are the users? Are they inside your four walls? Are they your customers?

Monthly use vs. daily use?

Does the system(s) drive top line? Drive bottom line?

Does the functionality translate well in the shift to Consumerization within IT?

Can you make it interesting? Interesting enough to keep the app running?

How much ‘training’ required right now?

Can mobile replace tactical time spent by resources right now to leave more room for higher-end activities?

THANK YOU!Kevin Souers

ksouers@revenew.com