How to Create Branded Content to Achieve Success Across Multiple Platform Networks

HOW TO CREATE BRANDED CONTENT TO

ACHIEVE SUCCESS ACROSS MULTIPLE

PLATFORM NETWORKS (MPN)

LKMMR MR. NGUYỄN HỮU TRỌNGHUU

TRONGCONTENT DIRECTOR 5S ONLINE SITCOM

MINH NGOCMRS. MINH NGỌCCOO - INSPIRATO

PRESENTED BY

AGENDAMARKET TREND / OUR INSPIRATIONWHAT WE DO (CREATOR)CASES STUDIES

MARKET TREND / OUR INSPIRATION

Source: Nielsen Vietnam Cross-Platform insights 2015/2016

CONNECT WITH THE “ALWAYS-ON” VIETNAMESE CONSUMER

MORE DIGITALMORE DEVICESMORE VIEWING

MOMENTS THAT MATTER

Source: Nielsen Vietnam Cross-Platform insights 2015/2016

What are Vietnamese watching ?

Who’s #1 TV Channel in Vietnam ?

WE ARE THE NEXT BIG THING

MPN(MULTI PLATFORM NETWORK)

BRANDSCREATORS MPN

DIGITAL AUDIENCE

WHAT WE DO ?

CREATORCONTENT CREATION STUDIO

MEDIA FUND

MULTI PLATFORM DISTRIBUTION

WITH BRANDIN-VIDEO PLACEMENT & BRANDED SOLUTION

VIDEO AD NETWORK

SOCIAL MEDIA MANAGEMENT

CASE STUDY

Sitcom 5S ONLINE

Total views: 194,660,000Monthly views: 25,535,110Subscribers: 338,225

Followers: 1,297,387

CREATOR/Media Fund

MPN

Promoted on 300+

local websites

CREATOR – FOOD CONTENT

PHỐ HÀNG ĂN

Total views: 5,500,000Monthly views: 2,500,000Subscribers : 9,560

Followers: 453,000

MPN

Promoted on 300+

local websites

THINK YOUR BRAND ISN’T SUITABLE FOR CONTENT MARKETING…INSPIRATO CAN CHANGE THAT!