Dot RO Trends In Online Marketing

Dot RO trends in online marketing

Dot (.) ro is the Romanian top domain name extension

Dot RO trends in online marketing study shows the objectives and the tools used by Romanian marketers

40 marketers responded for the 2014 dot ro trends in online

marketing

MOST WANTEDobjectives

1. To build certain perception about the brand

2. Consolidation of the brand’s position on the market/niche

3. Connecting with potential customers

Using the online marketing actions

MOST WANTEDnew objectives

1. Customer relationship development

2. Connecting with potential customers

3. Sales generation

Using the online marketing actions

MOST WANTEDObjectives for those with online transactions

1. Sales generation2. Social media marketing

activities3. Sales leads generation

Using the online marketing actions

MOST WANTEDObjectives for those with offline transactions

1. Connecting with potential customers

2. Sales generation3. The online marketing

improvement

Using the online marketing actions

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