Quirky GDRoadshow Presentation: Building a Culture within a Startup

INVENTION IS HARD

> design > research > manufacturing

> merchandising > distribution

> retail marketing

> consumer marketing

> inventory > logistics

> margin analysis

> packaging

> point of sale

> intellectual property management

> direct sales / marketing

> prototyping

> mechanical engineering

> regulatory issues

> markdowns / seasonality

> customer service

> press / product reviews

> channel management

> replenishment > EDI / Technology Backbone

BUT INVENTION IS IMPORTANT

THE BEST IDEAS DON’T COME FROM THE BOARDROOM

THE BEST IDEAS COME FROM THE LIVING ROOM

QUIRKY MAKE S INVENTION ACCE SSIBLE BY BRINGING REAL PEOPLE’S PRODUCT IDEAS TO LIFE .

WE’VE DELIVERED HUNDREDS OF PRODUCTS

AND HAVE PAID $MILLIONS TO OUR COMMUNIT Y

HOW THE QUIRKY MACHINE WORKS

PRODUCT Manufacturing*, Project & Product Management, Design, Engineering, GE

RETAIL 3rd Party Retail, 1st Party Retail

PLATFORM Engineering, Experience, Community

OPERATIONS Logistics, Systems, Warehousing

FINANCE Purchasing, Demand Planning, Finance

STORYTELLING Brand, Events, PR, Creative, Social Media

PEOPLE & CULTURE People & Culture: Recruiting, HR, Administration

LEGAL Patents, Compliance, Corporate Affairs

* M A N U FAC T U R I N G : H K O F F I C E !

BUILDING A QUIRKY CULTURE

HOW WE …

HIRE | IMMERSE | RECHARGE | SCALE

WE HAVE A STRONG SET OF CORE VALUE S

START

FINISH IMPATIENTSELFLE SS

FUTURIST

AGILE

EMBRACE CONFLICT

GET SHIT DONE

HOW WE HIRE

H I R I N G : E l e v a t e e v e r y s t e p o f t h e p r o c e s s

• H i r e g r e a t r e c r u i t e r s

• U t i l i z e d a t a + a s m a r t AT S

• C r e a t e a p r o c e s s t h a t d e t e r m i n e s f i t

HOW WE IMMERSE

• O n b o a r d i n g • Wh a t w e d o a n d h o w w e d o i t

• C o n s t a n t f e e d b a c k • 3 0/6 0/9 0 d a y c h e c k i n s • 1 5 f i ve r e p o r t s

• C o n s t a n t c o m m u n i c a t i o n • We e k l y a l l h a n d s m e e t i n g • Q u i r k y T i m e s • Pr o d u c t Rev i e w

I M M E R S I O N : A c c l i m a t i n g t o Q u i r k y ’s w a y o f w o r k i n g

WE ARE ALL COMMUNITY

WEEKLY EVAL

RANDOM ACTS OF QUIRKY

T R A N S PA R E N C Y: S h a r i n g o u r b u s i n e s s w i t h t h e Q u i r k y C o m m u n i t y

HOW WE RECHARGE

CELEBRATIONS!

THE QUIRKIE S!

EMPLOYEE BUZZ

HOW WE SCALE

• C u l t u r e A m b a s s a d o r • P r o a c t i ve v. Re a c t i ve • S t i m u l a t e a n d d r i ve p r o j e c t s

S C A L I N G : G r o w t h e c o m p a n y w i t h o u t l o s i n g i t s s p a r k

VALIDATION

• 9 7 % o f e m p l o ye e s a r e p r o u d t o w o r k a t Q u i r k y

• 94% o f e m p l o ye e s h a ve o r w o u l d w o r k ove r a w e e k e n d t o c o m p l e t e a p r o j e c t

• 9 0 % o f e m p l o ye e s o f t e n t a l k a b o u t Q u i r k y

• 8 5 % o f e m p l o ye e s a r e m o t i va t e d b y Q u i r k y ’s c u l t u r e

• 3 1 % r e d u c e d a t t r i t i o n

T H E R E S U LT S A R E I N …

SCH SF

G R O W T H : Tw o n e w o f f i c e s : S c h e n e c t a d y & S a n F r a n c i s c o

G R O W T H : F o u n d e d W i n k a n d l a u n c h e d w i n k . c o m

Best Places to Work 2015Employee’s Choice Award | Companies Under 1,000

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Q&A