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www.logicservedigital.com
Business Problem
Do you know the behavior of your target audience or buyer?
Are you investing in the right channel and reaching the right audience?
The complexity of your own market place, and in particular that of your customer behavior.
www.logicservedigital.com
Solution
Finding the right audience pool!
In-Market Data solution
www.logicservedigital.com
Compare Raja
A large no. of audience pool with mapped behaviour.
India’s Leading Price Comparison Website
www.logicservedigital.com
Compare Raja
9 million+ monthly page views 180+ categories & expanding 1,00,000+ products from 100+ brands 10+ leading eStores Amongst Top 5 sites in comparison shopping category as per comScrore
www.logicservedigital.com
Age Group: 18-65
Male: 74%, Female: 26%
Top 10 States: Delhi, Maharashtra, Karnataka, Tamil Nadu, Gujarat, West Bengal, Uttar Pradesh, Madhya Pradesh, Rajasthan
Top 10 Cities: New Delhi, Bengaluru, Mumbai, Hyderabad, Chennai, Pune, Kolkata, Ahmedabad, Lucknow, Indore
Audience Demographics
www.logicservedigital.com
Audience Interests: Overview
www.logicservedigital.com
CouponRaja
A large no. of audience pool with mapped behaviour.
India’s Leading Aggregator of Coupons, Deals and Cashback Offers
www.logicservedigital.com
CouponRaja
18,000+ Brands 15+ Categories 10,00,000+ Unique Monthly Visits
www.logicservedigital.com
Audience Demographics
Age Group: 25-34
Male: 30%, Female: 70%
Top 10 States: Delhi, Karnataka , Maharashtra, Andhra Pradesh, Gujarat, West Bengal, Uttar Pradesh, Madhya Pradesh, Rajasthan
Top 10 Cities: New Delhi, Bengaluru, Mumbai, Hyderabad, Chennai, Pune, Kolkata, Ahmedabad
www.logicservedigital.com
Audience Interests: Overview
www.logicservedigital.com
How can this be done?
Reach out to the second party audience using DBM wherever they browse on WWW
www.logicservedigital.com
Benefits
Minimize wastage of marketing spends
Improved engagement and efficiency
Reach out to In-Market audience (Eg: users interested in mobile
phones) Creating better remarketing
opportunities
Converting In-Market second party audience as your first party audience.
www.logicservedigital.com
CompareRaja Audience interested in Price Comparison
TVs
Laptops
Mobiles
Tablets
ACs
Cameras
Refrigerators WashingMachines
Health & Fitness
Personal care Appliances
Kitchen Appliances
Ecommerce/Lifestyle
www.logicservedigital.com
TVs
Laptops
MobilesTablets
Travel
Food & Drink
Home & Kitchen
Ecommerce/Lifestyle
CouponRaja Audience interested in availing Discounts
Health & Beauty
Fashion
www.logicservedigital.com
Pricing
Note: • Above mentioned costs are tentative & could vary depending on campaign
optimization, targeting, data/audience filtration, etc.• Monthly budget requirement INR 10 lacs • Above mentioned costs are exclusive of Service Tax
PARTICULARS CPM (Rs.)In-Market Data usage cost - CouponRaja / CompareRaja 30DMP Cost 5DBM (Tentative Media buy cost to reach to the audience) 40
TOTAL 75
www.logicservedigital.com
Thank You
For further information please contact : sales@logicserve.com
Tel No. 022-41146100 Ext. 159
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