In market data solution

www.logicservedigital.com

Business Problem

Do you know the behavior of your target audience or buyer?

Are you investing in the right channel and reaching the right audience?

The complexity of your own market place, and in particular that of your customer behavior.


Solution

Finding the right audience pool!

In-Market Data solution


Compare Raja

A large no. of audience pool with mapped behaviour.

India’s Leading Price Comparison Website


Compare Raja

9 million+ monthly page views 180+ categories & expanding 1,00,000+ products from 100+ brands 10+ leading eStores Amongst Top 5 sites in comparison shopping category as per comScrore


Age Group: 18-65

Male: 74%, Female: 26%

Top 10 States: Delhi, Maharashtra, Karnataka, Tamil Nadu, Gujarat, West Bengal, Uttar Pradesh, Madhya Pradesh, Rajasthan

Top 10 Cities: New Delhi, Bengaluru, Mumbai, Hyderabad, Chennai, Pune, Kolkata, Ahmedabad, Lucknow, Indore

Audience Demographics


Audience Interests: Overview


CouponRaja

A large no. of audience pool with mapped behaviour.

India’s Leading Aggregator of Coupons, Deals and Cashback Offers


CouponRaja

18,000+ Brands 15+ Categories 10,00,000+ Unique Monthly Visits


Audience Demographics

Age Group: 25-34

Male: 30%, Female: 70%

Top 10 States: Delhi, Karnataka , Maharashtra, Andhra Pradesh, Gujarat, West Bengal, Uttar Pradesh, Madhya Pradesh, Rajasthan

Top 10 Cities: New Delhi, Bengaluru, Mumbai, Hyderabad, Chennai, Pune, Kolkata, Ahmedabad


Audience Interests: Overview


How can this be done?

Reach out to the second party audience using DBM wherever they browse on WWW


Benefits

Minimize wastage of marketing spends

Improved engagement and efficiency

Reach out to In-Market audience (Eg: users interested in mobile

phones) Creating better remarketing

opportunities

Converting In-Market second party audience as your first party audience.


CompareRaja Audience interested in Price Comparison

TVs

Laptops

Mobiles

Tablets

ACs

Cameras

Refrigerators WashingMachines

Health & Fitness

Personal care Appliances

Kitchen Appliances

Ecommerce/Lifestyle


TVs

Laptops

MobilesTablets

Travel

Food & Drink

Home & Kitchen

Ecommerce/Lifestyle

CouponRaja Audience interested in availing Discounts

Health & Beauty

Fashion


Pricing

Note: • Above mentioned costs are tentative & could vary depending on campaign

optimization, targeting, data/audience filtration, etc.• Monthly budget requirement INR 10 lacs • Above mentioned costs are exclusive of Service Tax

PARTICULARS CPM (Rs.)In-Market Data usage cost - CouponRaja / CompareRaja 30DMP Cost 5DBM (Tentative Media buy cost to reach to the audience) 40

TOTAL 75


Thank You

For further information please contact : [email protected]

Tel No. 022-41146100 Ext. 159

mailto:[email protected]

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In market data solution