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SleepPhones Advanced
AcousticSheep, LLCWei-Shin Lai, MD, CEO
December 1, 2010
Background Can't sleep on call Wanted to sleep to
relaxation music Options: earbuds or
headphones - uncomfortable!
SleepPhones Prototypes
SleepPhones Version 1
2007 LLC formed June, 2007 Sewed and soldered over 500
SleepPhones on our kitchen table. Sold out by the end of December. Gross Sales: $28,000.
2008 Hired some help Expanded website Worked with local places, Amazon, and a
few retail places Sold 1500 pieces Gross sales $100,000
2009 Hired a factory in PA SleepPhones redesigned Sold 3400 pieces Gross sales $240,000
2010 Wholesale: less than 200 pieces in 2009
to over 6000 pieces in 2010 Assembled team of professionals Predicted sales about 13,000 pieces Gross sales predicted over $600,000
2011 Retail packaging Wholesale growth Train managers Predicted gross sales over $1 million Develop SleepPhones Advanced
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