Changing the Channel to Connected TV

homes have

CONNECTEDTV

2 in 5

It’s gotta be

Are interested in online content related to the show theyʼre watching. Over 50% said theyʼll interact with an ad.

Want to share TV shows via social media.

Of tablet owners use their connected TV more now that they have a tablet.

60%

28

%

25%

Social!89%

9%

11%

15%

© Copyright 2011. Research conducted by Moxie (n-1,007 #3%). All rights reserved. Sources: http://www.�erceonlinevideo.com/story/research-connected-tv-will-be-consumers-portal-web-2015/2011-08-10 |http://www.advanced-television.com/index.php/2011/07/08/research-viewers-still-prefer-ive-tv | eMarketer | http://techpp.com/2011/04/15/smart-tv-apps-comparison

|https://www.facebook.com/note.php?note_id=172559996135619&comments | http://www.instat.com/newmk.asp?ID=3215&SourceID=00000652000000000000 |http://www.knowledgenetworks.com/news/releases/2011/070711_connected-tvs.html

tothe

SUBSCRIPTIONS to PAY-TV& ONLINE VIDEO SERVICES

INCREASED in 2010contributing to the continued growth of

18% 30%

TOP SMART TV PLATFORMS