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To start today
Here’s an example of design task 9: a social media “badge” or banner for a website.
The readings for today
Your readings highlight a number of things. Let’s go through them and talk about some of these key ideas.
What does Clay tell us?
How about Starks Jr. ?
How about Schawbel?
And the CNN piece?
This one?
From Forbes?
From celebs?
FIVE THINGS YOU NEED FOR GOOD SOCIAL MEDIA
BRANDING.AND
FIVE THINGS YOU ABSOLUTELY DON’T.
NEEDS:
UNIFORMITY.
DISCIPLINE.
A NETWORK.
A LONGVIEW.
“THE GOODS.”
AVOID:
FREQUENT REVISIONS.
OVERSHARING.
DISCONNECTED POSTS/CONTENT.
CONFUSING NETWORK.
SPONTANEOUS POSTS.
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