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The process of marketing and selling your house must match your objectives, priorities and needs. In order to best serve you, I want to learn more about your plans and needs. The following topics outlined below can help me understand your goals and help us build a strong working relationship:
• The agency laws that may apply as we work together in the marketing and sale of your property.
• The objectives you want to achieve from the sale of your house and the support you expect to receive from me.
• How the home selling process should be tailored to fit the characteristics of your property.
Your Needs Come First
The Strength Of The Brand
Awareness of the Prudential Brand is almost universal among Americans.
General Public Affluent Americans
2008 Wave 39 Brand Image Study.
Why Prudential?
Network Growth
Prudential has the highest average sales price of any other major brand
www.prudentialrealestate.com
• Resources to provide Consumers with a compelling and unique blend of information related to home buying and home ownership
• National Real Estate Website Offers industry leading enhanced Customer tools and lead generation
Prudential Name and Logo
The Prudential name and “Rock®” logo have stood for strength, stability, integrity and trust for over 130 years.
Sellers and Buyers benefit from the recognition and reputation of Prudential Financial. The Prudential
Brand represents service quality and
exceptional value.
1. Prudential Indiana Realty Group’s experience, professionalism and proven results ensures that YOU achieve YOUR real estate goals.
2. Prudential is a global company AND Prudential Indiana Realty Group is the largest and highest producing regional real estate company in the Midwest.
3. In 2009, Realty Group Company: Sold 5,702 properties. Closed over $1.1 billion in sales.
Realty Group’s experience and proven results ensures that YOU achieve YOUR real estate goals.
Why Prudential Indiana Realty Group?
Our Agents Outperform the Competition
• The Average Real Estate Agent• Nationwide Sold Only 4.2 Homes• Per Year• Realty Group Agents Average• 12 Homes Sold Per Year or Sold• Three Times The Competition.• Realty Group Agents Sold More• Homes Than Any Other Real Estate• Company in Indiana
Internet is the Most Important Marketing Tool Today!
Almost 90% of All Homebuyers Use The Internet to Look For Homes.
*Statistics gathered by the National Association of Realtors (NAR)
Realty Group Utilizes The Internet ToMaximize Your Exposure
We use all major websites to advertise your home and to generate
leads to sell your property..…. 200 websites in all!
Realty Group Markets On Top Four Real Estate Websites
prudentualindiana.com
The Most Visited Regional Site In the Midwest
realtor.com
Sponsored by NAR –Highest Hit Site in the
Nation
prudential.com
2nd Highest Hit Real Estate Site in
the Nation
craigslist.com
Major Classified Site Used Heavily
For HomeSearch
Every Realty Group Listing Gets Its Own Full Property Website!
www.address.epropertysites.com
Individual Property Website Features
PHOTO GALLERY VIRTUAL TOURS AWSOME MAPS ARIAL VIEWS
AREA RETAIL MOBILE APPS NEIGHBORHOOD STATS
AND MORE………
Our Featured Property Widgits Place Your Property on Websites and Blogs
“Lead Router” transfers email leads from multiple web sites to agent’s cell phones for instant response to inquiries about your home!
Prudential.com Realtor.com prudential
indiana.com
Text Messaging with Call Capture
● Potential Buyers get a text message while sitting in front of your property
● We capture the number of the caller so we can call them back later if they don’t leave a message
No more…… ● Running out of flyers
● Wet flyers
● Wondering who took the flyers
•20 Steps to Selling Your Property
•Sellers must complete to sell their home
•Prudential marketing materials motivate buyers
•Door hangers, newsletters, brochures, postcards, etc.
•Open Houses
•We don’t miss a step in selling your property.
Working Every Way to sell Your Property
Technology
Realty Group makes available cutting edge state of the art
technology for all of their agents
• Leadrouter: Captures web leads and calls us within seconds of client request• E-property emails website lead to us• E-property – text notification an inquiry was made• Voicepad calls us as client is listening to the recorded property information• Smarter Agent – emails phone number of client who accessed information about your listing•Just Snooping – forwards property requests directly to us•Indianaprudential.com – our site – sends all leads directly to us•Centralized Showings – allows agents to schedule showings beyond regular
office hours and can be scheduled online 24/7
We don’t simply put a sign in your yard and go away. We feel it is important that you know what is going on in the market, your neighborhood, and most importantly, your house. You need to know what we are doing to market your house and what results that marketing is producing. You will receive:
Communication Between You and your Agent is Paramount!
● Weekly Reports – reporting activity
generated from various websites● Monthly reports – neighborhood activity: what has sold, price reductions, average number of showings for houses comparable to yours in your area ● Feedback – Automatically sent to you simultaneously as we receive it● Availability – every call, email and voicemail is sent to our mobile phones 24/7
Online Seller AdvantageSM
•Regular Listing statusreports.
•Daily/weekly email marketstudy updates.
•Unique Pru ID for onlineproperty searches.
•Featured Property statuson multiple real estatewebsites.
• Nearly 700 active clients
• Servicing over 42,000 relocation employees
and their families annually
• Completing nearly 200,000 relocation related
transactions annually
• Overall client satisfaction of 94%
• Full-service global mobility management firm
• Client base of global Fortune 500 companies,
smaller organizations and U.S. government agencies
• Maximizes lead opportunities for broker-to-broker referral
activity
• Facilitates lead generation
• Provides tools for consumers who are planning to move
Relocation Services
Customer For Life
• We stay in touch with everyone of our clients on a regular basis.
• Regular Neighborhood Activity Reports give timely market information.
• Our customers are always aware of what’s happening in their market.
Knowledge, Professionalism, Honesty, Caring
Customer Service Is Our Top Priority
Our Attentive Customer Service Staff Assists Us To Make Sure Your Needs Are Always Met!
• Receptionist• Showing Coordinators• Customer Service Representative• Relocation Services• Technology/Computer Department
My promise to you……..
I will strive every day to better understand your needs, and use that understanding to help you successfully sell your home.
I promise to embrace your goals as my own.
I promise to be professional, trustworthy and honest at all times and to uphold my fiduciary responsibility to you throughout the transaction.
Indiana Prudential Realty Group
Debbie Sakson
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