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Yvonne Phua• Age 33• Publisher of Hospitality
Trade Magazine• Wants to stand out• Style: Creative with an
edge• Put on 15 kilos in the
past 2 years• Clothes that don’t fit &
don’t reflect the person she is todayBefore
ImageProfile
• Wears her most flattering colors• Hides her body flaws• Color Strategy • Style Strategy: infuse personal style with corporate look• Accessories
ImageDesign
Corporate Look Special Occasion
• Wears her most flattering colors• Hides her body flaws• Color Strategy • Style Strategy: relaxed and fashionable• Accessories
Developing yourPersonal styles
Casual LookBefore
- Creative and Edgy
Damian Koh • Age 29• Works in Business
Banking• Wants to look
approachable and be remembered
• Style: Unsure about his personal style
• Currently wears bright colors, limited wardrobe
ImageProfile
Before
• Wears his most flattering colors• Hides body flaws• Color Strategy • Style Strategy: infuse creative personal style with corporate
look
ImageDesign
Corporate Look Special Occasion
• Wears his most flattering colors• Hides his body flaws• Color Strategy • Style Strategy: relaxed and trendy• Accessories
Casual LookBefore
Developing yourPersonal styles - Classic
Casual Look
Corporate Look
Special Occasion
- Romantic FeminineImage
Design
Before
Michele Tan• Age 38• Executive Secretary• Wants to be a team
player• Style: Romantic
Feminine
• Wears her most flattering colors
• Reflects her personal style
• Add variety to her wardrobe
• Accessories
Casual Look
Corporate Look
Special Occasion
- Romantic FeminineDeveloping your
Personal styles
Before
• Accessorise • Add visual interest• Rhythm of color• Different tones of
color
- Romantic FeminineDeveloping your
Personal styles
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