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7/21/2019 Writing Letters to Trusts
http://slidepdf.com/reader/full/writing-letters-to-trusts 1/14
7/21/2019 Writing Letters to Trusts
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a
are
ar a e
rus s Bodies set up to do good by distributing money that is the interest
from invested capital
British Charitable Trusts give away approximately £750 Million a,
wages and utilities
n average o n appea s rece ve un ng may egeographically limited)
The majority of trusts only meet once or twice a year ensure yourletter arrives at the right time for you and the trust
Many trusts do not have application forms so you will need to writea letter
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Decision to make an A lication Make sure that at as many as possible members of
your management committee are involved in the
process of sending out applications is supervised.
Ensure you RESEARCH the trust to make sure it isapplicable for your needs and you meet their criteriaand target the appropriate organisations for your
application
Be clear about what you are applying for – general
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Structuring your
letter
Partnership/other
Invite
them
to
funders meet you
What you do Why your work is
Include annual report/Annual
accounts
Why the need What you need
funds for
Check you have
included all they
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Structurin our letter ‐ content
Think about questions that are usually asked on.
in the same format. The main sorts of questions would
include;
Why are you applying to this trust?
How does the ro ect meet the aims/ riorities of the fund
you are approaching?
What type of organisation are you? How do you know there is a need for your project?
How do you ensure that the beneficiaries have their say?
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continued…
How much money do you need to run the project
What plans are in place post trust funding?
a mp ca ons w occur e pro ec ssuccessful? How will you ensure sustainability?
How will you monitor and evaluate your project?
Cheque made payable to – this should be to a bankaccount in the name of the group, that requires at
least two signatures on cheques?
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Your Letter’s St le and La out
When structuring your letter think about those trustees
trying to find the ones that they can support. It will
you are going to structure and layout your letter.
Top Tips
clearly write the organisation’s name and address at
.
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continued…
No more than two side of A4 ,handwriting in black/dark ink
Times New Roman or Arial font
Avoid using emboldened font or underlining use
Italics if ou want to em hasise somethin . Kee bold and underlining for headings.
Use white or ale ellow a er.
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All in the Detail Make sure you address the letter to the correct person and
trust, if you seriously want £10, 000 stay away from using;
‘Dear Sir/Madam’
‘Ms Margaret Hyde, Esmee Fairburn Charitable Trust…. Dear’….
‘Timothy Clerk, Chain to the Trustees’
‘ ’, …
Always ensure the letter is signed and dated
Enclose all of the information which the trust has asked fordon’t miss anything out
Acknowledge any previous grants from the trust
Avoid abbreviations unless they are explained
State £ amount clearly
Always provide factual evidence- actual numbers
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Emotional A eals Although it might be difficult you should stay away from
makin emotional a eals and tr in to tu at eo le’sheartstrings- it will not put your application at the top ofanyone’s pile. Avoid;
n ess m ommun y ssoc a on can ra se some e pwith funding urgently, we may well close down. We need£30 000 to a for our rent and other ex enses b the end of the year.
Be cautious about using the words ‘urgent’ or ‘emergency’n your app cat ons. ost trusts are not mpressethey have hurried an application through to find that therant mone iven has not been claimed with the
‘urgency’ originally stated.
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… ‘We work in the most deprived area of London’ - this may be true,
but it does not tell the funders about the quality of the work you
are going to do
‘ ’
‘Two of your trustees are well known to our chairman’- Not a good
idea to use this and it will have no influence on the outcome and
may alienate other board members Any help you can give us, however small, will be appreciated’
‘You will, I am sure, be familiar with the problems of
worklessness’- Never make assumptions on people’s knowledge
–
evidence.
‘A video showing our work is enclosed which gives a clearer
demonstration of what we do’ - will the board have access to theresources and the time to do this
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’
all the work for the trust to do!
Ensure you read all of the guidelines set out by the.
Follow the guidelines thoroughly throughout your
Meet the deadline
Make yourself a checklist
Trust staff are very busy and remember that youwant something from them rather than the other wayaround, but they do want to give the money away.
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Before ostin
When a draft of the letter is ready get someone else-
includes all the necessary information and
.
Once your application has been sent, keep the trust
informed and up to date if there are any significant
c anges o your organ sa on
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Success!!
If your application is successful do not miss out on the
.
Some trusts will mail an in depth letter proposingfunding and asking for acknowledgement within 14
days. DON’T MISS THIS DEADLINE 10% of
organisations do!
annual report to send
Pass all information and details on to any new staff
funding or project.
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