Witzige Evian Werbung mit Babys _ Funny Evian Commercial with Babys (englisch _ english).flv

Preview:

Citation preview

AdvertisementWitzige Evian Werbung mit Babys _ Funny Evian Commercial with Babys (englisch _ english).flv

Advertisement

=> All measures to bring over a message about a product or a company to customers for fostering sales

Advertisement - HistoryAdvertisment started around the year 1850 as a result of mass production

first in newspapers and posters

Advertisement - HistoryColours formerly used:

yellow, red, blue

Advertisement - Historyin Germany free sticking of posters was

forbidden => Litfaß columns

first rules of advertisements as some ads fooled customers

Advertisement - Historyat the beginning of the 20th century

electrification => neon signs

Advertisement - HistoryFirst radio spot in 1927 in the USA in spoken

wordsRadio spots with music in the background to

influence customers from 1950

Advertisement - HistoryTV commercials from 1950 on

Classic Commercial for Coca-Cola (1953).flv

=> increased broadcasting commercials after private TV/radio stations were allowed

Coca-Cola Werbung Fensterputzer 1998.flv

Advertisement - HistorySince 1993 internet advertisement

Advertisements - Carriers and meansCarriers are mediums that transmit the

advertisementNewspapersmagazinesTVRadioCars/vans/trailersLightersBoardsRoof at bus stations

Advertisements - Carriers and meansMeans of advertisement are aids to bring

over the message of advertisementPostersAds in news papers/magazinesBannersCommercials/TV – radio spotsStickers

Recommended