Visualisation Project

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Visualisation Project. Ryan Haeusler Frances Du Reshma Narayan. New free to air channels will raise ratings of free to air channels?. Percentage of Viewers Comparison After New Channels (Average) . Percentage of Viewers Comparison After New Channels (primetime). - PowerPoint PPT Presentation

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Visualisation Project

Ryan Haeusler Frances Du Reshma Narayan

New free to air channels will raise ratings of free to air channels?

Percentage of Viewers Comparison After New Channels (Average)

Percentage of Viewers Comparison After New Channels (primetime)

Percentage comparison prime time and average (a=average, p=primetime)

16-2425-39

40-5455+-10

-5

0

5

10

15

20

25

30

35

40

Pay TV (a)

Pay TV (p)

Metro (a)

Metro (p)

Regional (p)

Regional (a)

Pay TV (a)

Pay TV (p)

Metro (a)

Metro (p)

Regional (p)

Regional (a)

New free to air channels will raise ratings of free to air channels?

It was hypothesised:• Due to new technologies such as streaming and the

internet the younger generations from the 16-24 demographic will see the lowest increase in viewership. Has this occurred YES.

• Older demographic of 55+ will see an increase in viewership in both metro and regional. Was this the result YES.

• Workforce demographic between 25 – 54 will have the highest ratings from 6pm – midnight Was this the result YES.

• Finally there will be a negative correlation between pay TV and free TV for 40+, did this occur YES.

The End

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