Using IT to engage job seekers, employers and providers · PDF Using IT to engage job seekers,...

www.employment.gov.au

Using IT to engage job seekers, employers and providers

Kerryn Kovacevic

Jobs Australia Conference

Wednesday 19 October 2016

If you’re not using our online

services – why not ?

You’re missing

opportunities!

www.employment.gov.au

Job Seekers

10 million Australians have a

myGov account

390,000 linked jobactive/myGov accounts

124,000 job seeker mobile app downloads

21,000 Tell Us Once updates

Improving myGov usability and experience

44,000 job placements

4,500,000 job applications recorded

22,400 job plans approved

200,000 Career profiles

480,000 Resumes uploaded

1,500 profile photos uploaded

1,100 views a month @jobactive YouTube 70% of viewers watch our videos all the way through (industry standard 45%)

500% increase in Employer app downloads 43% increase in job seeker app downloads

@AustraliansAtWork

• 20% of job seekers are more actively engaged • 12-week outcomes are higher than control group • 25% of employers are more actively engaged with the jobactive site • 7% of email recipients were more likely to sign into the jobactive site

We are engaging new visitors….

Richer content for lasting engagement

Career Profile

Career Profile

Career Profile

Goals and Activities

Achievements and Alerts

Quizzes and Fast Facts

27 June…The new JobFit app is

launched to help job seeker’s stay on track to achieve their goals …

www.employment.gov.au

Employers

12,437 invitations sent

1,200 accepted

10,000 invitations expired

601 job referrals

15 - Expected to start

35 - Placed

11 approved Wage Subsidy Agreements

Provider& Employer connections

Nudging employers online …

Testing our messaging …

www.employment.gov.au

Supervisor App

• Supports recording audio/visual references and evaluations and upload to ESS and jobactive website.

• Job Seeker can choose to include in Career Profile

• 1,034 ratings recorded • 36 audio recordings submitted

www.employment.gov.au

Providers

ESS User Research

Heuristic Review

Avanade team applied 10 heuristics across 10 global areas and project teams.

Persona

4 realistic representations of key audience segments for reference.

Contextual inquiry (Over the shoulder)

Melbourne, Adelaide and Sydney. 19 sites and 16 Business Analysts participated

Questionnaire

Provide staff formal questionnaire regarding ESS and personal details

User flows / journeys

Document outlining new user flow for specific tasks user complete on the application.

Training and Q&A

Assistance and support in transfer of knowledge in the approach and development of UCD artifacts.

Report and recommendations

Document combining both heuristic review and data collected from interviews.

New ways of working

Buy a Feature

www.employment.gov.au

Thanks

Questions or Suggestions to

Kerryn.Kovacevic@employment.gov.au