Twitter By: Lauren Price. History Founded by Jack Dorsey, Evan Williams, and Biz Stone (@Jack,...

Twitter

By: Lauren Price

History

• Founded by Jack Dorsey, Evan Williams, and Biz Stone (@Jack, @Evan, @Biz)

• Programmers who worked at a podcasting company called Odeo Inc. in San Francisco.

• Looking for a way to reinvent a dying company & send text on their cell phones in a direct, short message.

How Does It Work?

• 140 characters• Followers• @ Username• Retweet• Hash tag (#) trends• Direct Message

First Tweet

• On March 21, 2006, @Jack sent the first tweet: “just setting up my twttr.”

• In tweet number 38, Dom Sagolla said “Oh, this is going to be addictive.”

• From there, a new communication revolution was born.

Popularity

• May of 2011=300 million• March of 2012=465 million users• 65% increase in 10 months• 11 new accounts per second (thenextweb.com)

Popularity

Most Followers

• @ladygaga 23,662,862• @justinbieber 21,107,225• @katyperry 18,632,389• @rihanna 18,114,745• @britneyspears 16,126,682

Positive Change In Media

• Used by businesses to communicate with employees and customers.

• Political messages more diverse and interesting.

• Worldwide news spreads in seconds

Questions?

• Twitter: @LPrice2