The Trefoil Guild Branding and identity guidelines · 2019-10-15 · Trefoil Guild branding and...

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The Trefoil Guild

Branding and identity guidelines

Contents

Our message

Our strapline

Our key messages

Our logo

Trefoil Guild colours

Trefoil Guild brand elements

Our fonts

Publications and Copyright

4

6

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14

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18

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Trefoil Guild branding and identity guidelines

4

Trefoil Guild branding and identity guidelines

Trefoil Guild branding and identity guidelines

Trefoil Guild branding and identity guidelines

Trefoil Guild branding and identity guidelines

9

Trefoil Guild branding and identity guidelines

The Trefoil Guild logo

Trefoil Guild branding and identity guidelines

Positioning the Trefoil Guild logo

Trefoil Guild branding and identity guidelines

Localising the Trefoil Guild logo

Trefoil Guild branding and identity guidelines

Clear space and minimum size

Trefoil Guild branding and identity guidelines

The Trefoil Guild colours

Trefoil Guild branding and identity guidelines

The Trefoil Guild brand

elements

Trefoil Guild branding and identity guidelines

Rules about the Trefoil Guild brand elementsThe Trefoil Guild speech bubble boxes

and outlines boxes can be used in our

designs to contain photography,

illustration, and information (see below

for a few application examples)

Trefoil Guild branding and identity guidelines

Rules about the Trefoil Guild brand elements

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Trefoil Guild branding and identity guidelines

20

Copyright

Trefoil Guild branding and identity guidelines

Trefoil Guild branding and identity guidelines

Voyage Award and STARS challenge

Trefoil Guild’s Voyage Award and the STARS challenge

are open to all Trefoil members. Please contact the

office to obtain use of the logos and images.

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