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The Happiness Advantage:
Research Linking Happiness and Success
National Council for Behavioral Health
April 5, 2017
Shawn Achor
GoodThink
Researching The Happiness Advantage
Escaping the Cult of the Average
Ripple Effects and Mirror Neurons
Positive individual changes ripple to culture change
Case Study of Positive Outliers
The Greatest Predictors of Success
1. Optimism, The Belief That Your Behavior Matters2. Strong Social Connection3. Perceive Stress as a Challenge
The Happiness Advantage
• 37% greater sales
• 3x more creative
• 31% more productive
• 40% more likely to receive a promotion
• 23% fewer fatigue symptoms
• Up to 10x more engaged
• 39% more likely to live to age 94
(Achor, HBR, 2012)
The Tetris Effect: Re-training Your Brain
Creating Sustainable Positive Change
– 3 Gratitudes (Emmons & McCullough, 2003)
– The Doubler (Slatcher & Pennebaker, 2006)
– The Fun Fifteen (Babyak et al., 2000)
– Meditation (Shapiro & Schwartz, 2005)
– Conscious Act of Kindness (Achor, 2010)
Experiment: Commit To Your Habit
1 = Gratitudes2 = Doubler3 = Fun Fifteen4 = Meditation5 = Email
start@HappinessAdvantage.com
HappinessAdvantage.com
Next steps:
1. Do your Habit
2. Read The Happiness Advantage
3. Share the TED Talk
For more information and links to research:
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