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© Copyright 2017 OSIsoft, LLC 1
The Digital Transformation OpportunityDominic John (Ph.D.),
VP of Marketing and Technical Communication
© Copyright 2017 OSIsoft, LLC
“You can’t manage what you can’t see”
© Copyright 2017 OSIsoft, LLC
“Without data it’s just an opinion”
© Copyright 2017 OSIsoft, LLC
“You don’t know what you don’t know”
© Copyright 2017 OSIsoft, LLC
We believe People with Datacan Transform their world
© Copyright 2017 OSIsoft, LLC
Who We Are: Global Leader enabling Operational Intelligence
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© Copyright 2017 OSIsoft, LLC
QualitySafety &
Security
Energy ProductivityRegulatory
Performance
Asset Health
Recovering
640M liters
of treated water
1000+ fewer
paper
documents via
Lifecycle
tracking
Eliminated
5 unplanned
shutdowns in
first year
$3.3 million in annual energy
savings
$20M per year
in preventative
maintenance
and improved
worker safety
Industrial
Demand
Response and
Smart
Manufacturing
Data Is Your Most Important Resource
© Copyright 2017 OSIsoft, LLC 8
Operational Intelligence: Our Opportunity
Operational
Excellence
Digital
Transformation
Reduce
Costs
© Copyright 2017 OSIsoft, LLC 9
Operational
Excellence
Digital
Transformation
Reduce
Costs
Product
Innovation
New
Services
Increase
Revenue
Operational Intelligence: Our Opportunity
© Copyright 2017 OSIsoft, LLC 10
The Challenge: The Operational Data Deluge
Volume Variety Velocity
DTE:
3 million customers
27 million + tags
E.ON:
310,000 tags,250 formats,
140+ locations
SETPOINT Vibrations:
200,000 events /sec
© Copyright 2017 OSIsoft, LLC
Our Approach for 37 years: Data Infrastructure
Automation/Control
SystemsNew Sensor
Technology
Remote and Mobile
Assets
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Enterprise
Operations
Infrastructure
Real-time Monitoring Vendor ApplicationsAnalytics 3rd Party Services
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© Copyright 2017 OSIsoft, LLC
Digital Transformation-
Journey to Opportunity
© Copyright 2017 OSIsoft, LLC
The Digital Transformation Journey
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Sites
© Copyright 2017 OSIsoft, LLC
The Digital Transformation Journey
14
Sites
© Copyright 2017 OSIsoft, LLC
RESULTSCHALLENGES SOLUTION
Marathon Oil
Reduce the number of days to drill a well in a factory-based drilling model.
“Cost $80,000/Day for on-shore drilling”.
• Remote headquarters engineers
are the ones with the knowledge
to help optimize drilling, but they
didn’t have access to the data
Connected the local data to a
central PI Server, and developed
a drilling optimization package
called MaraDrill
An increase in the rate of
penetration of 40%, resulting in a
reduction of about 1 day to drill a
well
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Real-Time Drilling Optimization
• Lack of real-time drilling
analytics and guidance
capability at the drill site
• Integration of the PI System
data with TIBCO Spotfire
• Access to 1-second data
• Reduced vibration and damage to downhole tools
• Continuous optimization onsite and retrospective post-well analysis
© Copyright 2017 OSIsoft, LLC
Marathon oil: Optimizing drilling
© Copyright 2017 OSIsoft, LLC
Real-Time Drilling Optimization
AcceptableModerate
Severe
Avg.
ROP for
stand is
144 ft/hr
Avg.
ROP for
stand is
201 ft/hr
Driller has taken suggestion
Stick-Slip Identification Stick-Slip Mitigation…few stands later…
40% Sustained Increase in Rate of Penetration (ROP)
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© Copyright 2017 OSIsoft, LLC
The Digital Transformation Journey
18
Sites
© Copyright 2017 OSIsoft, LLC
GE01_DT 409510395_Wind Speed QI-109 GE01_DT Cooling Fan-711.Feed Rate
1-8.Net VolumeCoal Motor Load
02F100.TOT.EV
03LBA32CT001-2
DC.SJ.ITLoad.PWR
TI-145 FR2001
TI-178 GE04_OS
FT9001 FT9001
FR5001 AF_NOISE
DC.SJ.PUE TI-102 DC.Zero DY-108 DC.SJ.C1.Z3.R3.PDU1.PF GE01_A_DT
FIC-144 02F100 fasttag
FI-151 0_ENG_AUX_STS
GE05_Energy C1:14AT5AC03.Air Flow FeedBin.Cmt
Boiler Cold Reheat Pressure
B737_FG117 DC.TimeLoad
D-110.Tank Pressure.PVGE04_DT QI-121 GE03_V_WIN
DC.Rk07R DC.Srv06R
GE04_Energy TI-121 FT9001
FAC.OAK.Power-Kh-Val.PV
DY-131DC.SJ.PUE
fic1001.C
GE02_OT
GE01_DT
02F102.1HRAVG BGT001 PI-111 facility_output
FI-101 bf5e1d1d-39c9-4b5b-b3d3-c2ce05fa3a26 DM-05:BW.R AT401
0_CLR_FINAL_OUT_B_TMP F506_E990 339511775_Clear Sky Global Horiz GE01_DT
FI-111
GE01_CON AlarmTest.Input.Float32.1
D-110.Tank Pressure.PV Boiler Feed Pump #1
Boiler-209.Fuel Gas Flow DC.Srv01R 94:GRDIDX.Tr igger AC09.Power
403511195_Wind Speed
DC.C2Z1.Pwr.Ripple GE01_A_DT
1-16.Net Volume CB1992_MS 0_CMP_FLOW_TOTAL GE02_Energy
FeedBin.Cmt
DC.Zone1.Number
DailyTriggerFrqPrbCost_ER
AlarmTest.Input.Float32.1 AQUA2-TI-201.PV DC.SJ.SiteRealTimeITLoad.PWRFT9001
FT9001
DC.Srv01R Boiler-125.Fuel Gas Volume
Anacortes Refinery.Alkylation.Asset Problems B210_FG005.KPIExcursion
1 | Data
Crude Furnace
Draft Pressure: -0.5 WC
Stack Temp: 316 °F
Oxygen: 2.5%
Firebox Temp: 860 °F
Outlet Temp: 840 °F Cold
Oil Velocity: 6 ft/sec
Weather Conditions
Relative Humidity:
34% Current Temp: 85
°F High: 92 °F
Low: 57 °F
Wind: 8 mph/N
2 | Information 3 | Intelligence
Total
Production
Energy
Efficiency
Downtime
Real-time Decision Support Business/Operation
Analytics
$
Turning Data into Intelligence Through Context
© Copyright 2017 OSIsoft, LLC
RESULTSCHALLENGES SOLUTION
The world’s 2nd largest beer provider (by revenue) will reduce water
consumption by 25% and CO2 emissions by 40% in
their brewing facilities between 2008 and 2020
• Needed better tools and data
to collect, manage and
optimize their utility
consumptions and energy use
Using PI AF models and
templates to organize data from
PI and other systems
Have discovered ways to meet
their 2020 goals, based on
information being exposed in new
ways
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Sustainability – Brewing Savings
• Bringing data together from
multiple sources in an easy-to-
use manner
• PI AF, Analytics and
Notifications for data
management
• PI Client tools for visualization
• PI AF solution has enabled some savings
• Looking to add PI Event Frames and BI tools to find even more savings
© Copyright 2017 OSIsoft, LLC
© Copyright 2017 OSIsoft, LLC
Sustainability – Brewing Savings
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• Key was organizing the Data
According to:
– Water, Electricity or Thermal
Energy
– Departments, Area and
Equipment (Hierarchical
Models)
• Use of Element Templates Allow
Modelling Multiple Elements
Based on the Same Attributes
© Copyright 2017 OSIsoft, LLC
The Digital Transformation Journey
23
Sites
© Copyright 2017 OSIsoft, LLC
RESULTSCHALLENGES SOLUTION
Abbott, a leading global nutrition company, needed to
reduce the time spent performing manual data
entry and review in each batch cycle.
• Too much time was being
spent in manual batch reviews
and correcting data errors
Used the PI System to interface
with their MES application and to
calculate and communicate
process exceptions
Data integration reduced review
time by decreasing number of
docs to review and number of
errors
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Reducing Cycle Times
• Need to reduce the total cycle
time
• PI AF, Event Frames, Perf Equations and AF-SDK code enabled the changes
• PI ProcessBook provided visual insight into the process
• Changes enabled Quality
compliance with “first time
right”, “paperless” and “review
by exception” initiatives
© Copyright 2017 OSIsoft, LLC
Reducing Cycle Times
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• Visual display of “Review by
Exception” functionality
– Logic added to
automatically identify
errors and exceptions
– Exceptions sent via
interface to the CAPA
system and displayed in
ProcessBook
• Enabled time savings by
reducing manual data entry
time, amount of data review
required and number of
errors to troubleshoot
© Copyright 2017 OSIsoft, LLC
© Copyright 2017 OSIsoft, LLC
© Copyright 2017 OSIsoft, LLC
© Copyright 2017 OSIsoft, LLC
The Digital Transformation Journey
29
Sites
© Copyright 2017 OSIsoft, LLC
RESULTSCHALLENGES SOLUTION
Hershey has rapid global expansion plans, and they
strive to be a world-class leader in continuous
improvement and quality while
managing manufacturing costs
• Extend the Hershey brand through
• Global expansion and strategic
acquisitions while managing cost and
improving efficiency and quality.
Deliver information end users of
all levels in an EASY to use
manner that requires minimal
training or long term support.
Paperless manufacturing
management of the supply chain
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Information is Key to a Strong
Supply Chain
• Fully leverage AF to build
flexible, scalable and
configurable data structures
and calculations
• Maintenance costs down 33%
• Throughput losses down 30%
• Quality losses down 22%
• Support aggressive efficient
growth without affecting quality
or expanding costs
© Copyright 2017 OSIsoft, LLC
Hershey Case Study
© Copyright 2017 OSIsoft, LLC
Performance Summary Dashboard
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• Managing the line
performance via dashboards
• Trends are more powerful
than single value data!
© Copyright 2017 OSIsoft, LLC 33
Data Driven Services Opportunity
© Copyright 2017 OSIsoft, LLC
Data Driven Services
Multiple stakeholders… … a Service Provider perspective
Customer
Customer
Customer
Customer Customer
Remote Monitoring & Diagnostics Center
Enabled by low cost sensors and connectivity…
© Copyright 2017 OSIsoft, LLC
And…New Community & Service Models to Support
Your Operations
Emerson’s new remote monitoring service….
© Copyright 2017 OSIsoft, LLC
Data Driven Services from Multiple Customers
© Copyright 2017 OSIsoft, LLC 37
Product Innovation: Our Opportunity
© Copyright 2017 OSIsoft, LLC
Technology Providers Innovating: Augmented Reality
© Copyright 2017 OSIsoft, LLC
Our Strategy
ENABLE COMMUNITY
CUSTOMER SUCCESS
ENABLE YOUR DATA
INFRASTRUCTURE
39
© Copyright 2017 OSIsoft, LLC 40
Edge
Enterprise
Integration
Cloud
Services
PartnerApplications
Mar
ketp
lace
Digital
Intelligence
Innovation
Product
Innovation
New
Services
Operational
Excellence
Community Data Sharing
Enablement … … Outcome
OSIsoft Strategy Investment
© Copyright 2017 OSIsoft, LLC
30+ Solutions
Published Already
+250 Partners
2600+ Developers
© Copyright 2017 OSIsoft, LLC 42
Operational
Excellence
Digital
Transformation
Reduce
Costs
Product
Innovation
New
Services
Increase
Revenue
Operational Intelligence: Our Opportunity
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