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SMALL & MID CAP INVESTOR DAY
Lugano, 23rd September 2016
Lugano, September 2016
LUGANO SMALL & MID CAP INVESTOR DAY
VII Edizione23 settembre 2016
Lugano, Settembre 2016
DISCLAIMER
This document has been prepared by and is the sole responsability of Triboo Media S.p.A. (the Company) for the sole purpose described herein:
Lugano, Settembre 2016 3
Introduction to Triboo Media
Lugano, Settembre 2016
INTRODUCTION TO TRIBOO MEDIA: SNAPSHOT
€33,2m revenues in 2015 (+17%) and
EBITDA margin of 20% in 2015
MilanHeadquarters
Rome
50% of market reach
150 pure digital communication experts
Largest independent publisher network in Italy
>2.000 affiliated Publishers
BRANDS
Lugano, Settembre 2016
INTRODUCTION TO TRIBOO MEDIA: GROUP STRUCTURE TODAY
Lugano, Settembre 2016
INTRODUCTION TO TRIBOO MEDIA: DIGITAL PUBLISHING
2005
FINANCE NETWORK
3 proprietary vertical editorial web
sites focused on the financial
information
VERTICAL NETWORK
9 main proprietary vertical editorial
web sites historically and strongly
recognized on the market divided by
editorial content
2005
AUDIENCE NETWORK RTB & PERFORMANCE NETWORK
Over 75 affiliated web sites divided
in 10 vertical brands with highly
qualified and clustered audience
more than 2.100
small and medium web sites
representing the long tail of the
Italian internet landscape
Lugano, Settembre 2016
INTRODUCTION TO TRIBOO MEDIA: DIGITAL ADVERTISING
BRANDING VERTICAL DOMINATION PERFORMANCE
Premium Display
Video
Rich Media
Vertical Solutions
Native ADV
Taylor Made Projects
Branded Content
DEM
Long Tail Network
Lead Qualification
Lugano, Settembre 2016 8
Triboo Media - soon Triboo - getting larger and
stronger merging with Triboo Digitale
Lugano, Settembre 2016 9
Introduction to Triboo Digitale
Lugano, Settembre 2016
INTRODUCTION TO TRIBOO DIGITALE: E-COMMERCE SERVICES
Payment Management
Branded Content,DIGITAL STRATEGY, Design & Creativity
Software Maintenance & Development
MARKETING InvoicingStore Management
Transport Logistic Costumer Care
Offering 9 distinct module Triboo Digitale cover the whole value chain in e-commerce business
€52,2m revenues in 2015 (+33%) and EBITDA margin of 8% in 2015
>380.000 orders in 2015 & # 4.578.180 monthly unique visitors
180 e-commerce professionals
49 worldwide online stores serving more than 100 countries with more
Lugano, Settembre 2016 11
Triboo
Lugano, Settembre 2016 12
TRIBOO MISSION
We enhance our customers global digital growthmanaging their e-commerce and media
WE MAXIMIZE ONLINE SALES ADDING VALUE TO OUR PARTNERS BRANDS THROUGH E-COMMERCE AND ON
LINE MARKETING AND MULTICHANNEL ACTIVITIES
WE MAXIMIZE ADVERTISERS ROI AND PUBLISHER REVENUES THROUGH
OUTPERFORMING PROPRIETARYTECHNOLOGIES
Lugano, Settembre 2016 13
TRIBOO AT A GLANCE
Overview
Revenues
Ebitda
Net Profit
2015
Key Strategic Assets
End-to-end communication solutions to highlytargeted audience with innovative advertising
formats
End-to-end e-commerce solutions with the most complete and innovative digital
approach
€33,2 mln €52,3 mln
€6,6 mln €4,00 mln
€2,9 mln €1,5 mln
15 top ranked on-line vertical brandsLarge network of affiliated publishers
Proprietary e-commerce platform
Outstanding profitability and double digit growth (+27%)
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Investment highlights
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INVESTMENT HIGHLIGHTS
.
Competitive positioning
Value proposition
Strong growth
Profitability
Scalability
Synergies
M&A
Management
Unique competitive positioning leveraging on e-commerce and digital media expertise
Enhancing customer digital growth in e-commerce and media management
Double digit growth (+27%)
Consistent and growing profitability
Proprietary technologies allowing for scalability
High potential for revenue and cost synergies
Leveraging on its leading position on the market
A successful and well integrated team of highly experienced professionals
Lugano, Settembre 2016 16
COMPETITIVE POSITIONING
e-c
om
me
rce
media
Lugano, Settembre 2016 17
VALUE PROPOSITION
A balanced proposition between e-commerce & digital media solutions
TRIBOO UNIQUE PROPOSITION
E-COMMERCE ONLINE MARKETING ADVERTISING
TRIBOO CROSS SELLING MODEL
LARGE AND MEDIUM COMPANIES SEGMENTED BY SECTOR AND REGION
OF
FE
RIN
GS
EL
LIN
GM
AR
KE
T
• A unique digital ecosystem addressing different customer segments through targeted propositions from advertising to sales
• Amplified commercial synergies between e-commerce and media
Lugano, Settembre 2016 18
STRONG GROWTH
Integrated historical results has shown the growing potential of the Group with a CAGR of 25%
on ‘13-’15 revenues
Aggregated Revenues (€mln)
+21%
+27%
21,12
28,25 33,18
34,70
39,22
52,26
-
10,00
20,00
30,00
40,00
50,00
60,00
70,00
80,00
90,00
2013 2014 2015
Triboo Media Triboo Digitale
+13%
+33%
+17%
+34%
2015 Triboo Digitale data are consolidated, while 2013 and 2014 data consider Triboo Digitale stand alone
Lugano, Settembre 2016
3,62 4,85 6,60 1,81
2,23
3,96
-
2,00
4,00
6,00
8,00
10,00
12,00
2013 2014 2015
Triboo Media Triboo Digitale
19
PROFITABILITY
High profitability and growing EBITDA margin, improving of 2,64% from 9,72% in 2013 to 12,36% in 2015
Aggregated EBITDA (€mln)
Aggregated Net Profit (€mln)
2,48 2,032,95
0,35 0,50
1,46
-
1,00
2,00
3,00
4,00
5,00
2013 2014 2015
Triboo Media Triboo Digitale
+31%
+49%
2015 Triboo Digitale data are consolidated, while 2013 and 2014 data consider Triboo Digitale stand alone
Lugano, Settembre 2016 20
SCALABILITY
Proprietary technology allowing for scalable growth
NU
MB
ER
OF
O
NL
INE
ST
OR
ES
2008-2010 2011 2012 2013 2014 2015
NE
W S
TO
RE
S
AND MORE TO COME…
2016
100
90
80
70
60
50
40
30
20
10
Lugano, Settembre 2016 21
SYNERGIES
Triboo Digitale & Triboo Media have complementary businesses with significantly potential synergies
Revenue synergies driven by:- Additional sales based on unduplicated customer bases- Larger digital proposition for longer and stronger partnerships with Clients - Unified sales approach built up in order to maximize the up/cross selling opportunities- Complementary skills based on sales and digital products and solutions offered
Cost synergies driven by:- Common processes on digital optimization activities such as SEO, User experience, IT Cost- Efficiency in content production and curation- Strong efficiency in marketing and audience acquisition expenditure- Back-end function merge and centralization of staff functions
Capex synergies driven by:- Optimization in technology innovation projects- Product development investments
Lugano, Settembre 2016 22
M&A
Showing the investment capability of Triboo, the future growth will be guided by both internal and external
ADVERTISING SERVICES
E-COMMERCE
TECHNOLOGY
VERTICAL & CONTENT
TMW Network
Leverage on its leading position in the market and sounding financials to consolidate on the e-commerce market composed of smaller operators
Increase the market power andenrich the content verticalproposition:- to increase market share- to acquire valuable
customers’ segments- to strengthen Triboo vertical
proposition
Strengthen the technologypower to support the new unique value propositionimplementation investing in adv and e-commerce technology platforms
Further strengthen Triboo market position as independent publisher network by investing in advservices to aggregate third party inventories (mainly mobile)
Lugano, Settembre 2016 23
Management
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MANAGEMENT
Gabriele MirraChief Executive Officer Triboo Media
Graduated in Business Economics, started his career in Andersen Consulting (Accenture). Took part in the start-up of Buongiorno Spa, then he served as BU Portal marketing&sales director of Wind. He served as VP
BU Portal and deputy CEO before and as Chief Operating Officer of Italiaonline Spa subsequently
Giulio CornoFounder and Chairman Triboo Group
Graduated in Economics, BBA and MBA in the USA, where he lived and worked for a considerable length of time. He was responsible for the start up of the equity rating company Standard & Poor’s in France, Spain and Italy. He served
as a financial and strategy consultant for several national and international blue chip companies
Alessio BarbatiChief E-commerce Officer Triboo Digitale
Graduated in Business and Computer Engineering he has extensive experience in the IT sector. Previously he served as Sales Manager of the e-Business division of SMC Computers and as Chief Operating Officer of Kelyan.
Since 2009 he is responsible for all commercial activities of Triboo Digitale.
Giangiacomo CornoCFO Triboo Media
Graduated with a master’s degree in Finance, Administration and Management Control from Bocconi University. He worked as business developer for Lazada, a Rocket Internet e-commerce start-up in
Malaysia, and as a financial analyst in the Russian subsidiary of Intesa Sanpaolo in Moscow. He currently is Triboo Media’s CFO
Pietro CassagoCFO Triboo Digitale
After graduating in Business and Economics from Bocconi University in Milan, he was CFO for Ranger Group, a plastic molding manufacturer for the automotive industry, subsequently taking charge of the
family furniture business. He entered Triboo in 2009, where he now is in charge of Triboo Group’s Financial Operations.
Davide ScodeggioChief Executive Officer Bootique
After graduating in Philosophy at Università degli Studi of Pavia, he gained experience in crossmediacommunication in AXA and Endemol. In 2005 he joined Zodiak Active, launching Social Media BU and
becoming Client Service Director. In 2012 he was assigned SVP of the agency, until the opening of Bootiquewhere he holds now the position of CEO.
Roberto MenichelliGroup HR & Accountability Director
Graduated in Political and Social Studies from the Università Cattolica del Sacro Cuore in Milan, after working as an Estate Law Consultant for a notary public he worked as a Chartered Accountant and
Consultant for Studio Corno. He oversees all of Triboo’s Fiscal and Administrative operations, including Earning Reports, he is in charge of Human Resources management.
Lugano, Settembre 2016 25
Next steps
Lugano, Settembre 2016 26
NEXT STEPS
Following the Triboo Digital hive, Triboo Media is planning to go further willing to step into MTA
SYNERGIES AND INTERNAL GROWTH
Milano, Settembre 2016
m&a AND EXTERNAL GROWTH
MTA LISTING
I contenuti della medesima presentazione e in modo particolare, ma non esclusivamente: i testi, le soluzioni creative, idee, immagini, layout, design, marchi e procedimenti sono di proprietà esclusiva di
Triboo Media e sono protetti dalle leggi sul diritto d’autore e sulle opere dell’ingegno vigenti o comunque vengono usati con l’autorizzazione dei proprietari. Dette opere dell’ingegno non possono essere
copiate, né trasmesse ad altri, né utilizzate in altro modo senza autorizzazione scritta. I suddetti progetti dovranno essere restituiti a Triboo Media ove registrati su supporti quali, a titolo meramente
esemplificativo, cd, dvd, dischetti ovvero chiavi USB, ovvero cancellati o distrutti nel caso l’accordo di collaborazione a cui il progetto afferisce non vada a buon fine.
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