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SingPost eCommerce
eCommerce in Asia Pacific
March 2015
z
*Parent Company Singapore Post Rating report by Standard & Poor
FULL SERVICE
ECOMMERCE LEADER IN APAC
Localized front end, payments, order &
store management
1000+ eCommerce Clients
22 4 8 Logistics
Centers
Call
Centers
Languages &
Dialects
ENABLING ECOMMERCE IN APAC
Strategic Advantages of a Full Service Provider
Value Proposition
One-stop-shop for regional
market entry within 12 weeks.
Large consumer database for
rapid consumer acquisition.
Gross margin positive
operations across all services.
Complements marketplaces
like Alibaba, eBay and
Rakuten.
SHOWCASE
adidas B2C Stores Southeast Asia
Why do customers buy online?
Product
Range &
Access
Convenience
Reliable,
Fast &
Cheap
Delivery
Price
MARKET READINESS
6
16%
26%
39%
11%
8%
13%
22%
44%
11%
10%
Global online population
by region (millions)
FORRESTER READINESS INDEX
Composite Index Score Global eCommerce readiness index scores of
the top 16 countries
Source: Forrester Research
2009 2014
BUSINESS CASE
7
% of online vs total retail by region
Korea ~15%
China ~10%
UK ~9%
US ~9%
Australia ~6%
SEA ~1%
Majority of Mono-brands are Leapfrogging
to Asia Pacific with eCommerce
(mostly direct shipping)
8 Source: SP eCommerce Research
9
Marketing Costs Increasing
APAC ECOMMERCE TRENDS
Technology Costs Decreasing
Very Fragmented Markets
WE PROVIDE A COMPLETE ECOMMERCE
INFRASTRUCTURE ACROSS ASIA PACIFIC
eCommerce
Technology
Performance
Marketing
Regional
Customer Care
Platform
End-to-End
eCommerce Infrastructure
Delivery
& Returns Warehousing
Store
Operations
eCommerce
Technology,
Payments,
Fraud
Customers &
Performance
Marketing
ONE YEAR INTENSE FOCUS ON
Merchandizing
and Store
Management
FOCUS ON OUR TEAM
Pooranan
Balasubramanian
CTO
Sangeetha Ranganath
VP, Fulfillment Timothy Lee
VP, Strategy
Sherine Teo
VP, vPost
Yvonne Lim
Director, Solutions
Scott Leaw
Director, Operations
Robert Winkelmann
Director, Analytics
Justin Lee
GM Indonesia
Marcelo Wesseler
CEO
Pranay Mehra
CMO
HIGHLY SCALABLE ECOMMERCE
TECHNOLOGY PLATFORM
DAILY SEO REPORTING &
COMPETITIVE INSIGHT
WAREHOUSING SOLUTIONS
B2C store, pack & deliver
Local
Distribution
Regional
Distribution
51 desktop & mobile sites in 8 countries
within 18 months
Singapore | Malaysia | Indonesia | Philippines | Thailand | Korea | Australia |
New Zealand | Hong Kong | + Omni-Channel Retailing
RESULTS
Fully managed end-to-end eCommerce & fulfillment solution across Asia-Pacific.
Contact Details:
E: biz@specommerce.com
SingPost eCommerce Pte. Ltd.
107 Eunos Avenue 3, #06-02
Singapore 409837
+65 6841 2000
Thank You
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