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Saudi-Japanese
Fruitful Cooperation
Japanese-Saudi Business Opportunities ForumTOKYO 31st Jan – 2nd Feb 2012
Eng. Saleh F. Al NazhaCOO, TASNEE
Contents
• Introduction to TASNEE
• Japan & Saudi Arabia Trade
• The Industrial Clusters in Japan and Saudi Arabia
• Potential Opportunities for Collaboration
• Introduction to TASNEE
• Japan & Saudi Arabia Trade
• The Industrial Clusters in Japan and Saudi Arabia
• Potential Opportunities for Collaboration
Introduction to TASNEE
� Established in the 1985 , first Industrialization
Joint-Stock Wholly Owned by Private Sector .
� Major Businesses : Petrochemicals, Titanium
dioxide and downstream products and services
� Fully integrated operations including project
development and implementation, operations and
marketing
� Revenues ($ 5.23 Billion) in 2011
� Over 7000 Employees in five continents.
TASNEE Highlights
11ststIndustrialization Joint-Stock Wholly Owned by Private Sector 1985
22ndndLargest Global Producer of Titanium Dioxide
22ndndLargest Saudi Industrial & Petrochemical Company
11ststSaudi Company of The Year 2008
11stst
TopTop Project Finance Award 2006
Best Work Environment in Saudi Petrochemicals 2008 & 2009
AwardAward Fastest of Growing Companies Award
TASNEE Main Recognition
Award Award Social Responsibility Uniqueness
TASNEE Main Businesses
400 KTA
HDPE
400 KTA
LDPE
720 KTA
PP
TASNEE PlasticTASNEE Chemicals
80 KTA
SAP
160 KTAButyl
Acrylate
330 KTAn-Butanol
TASNEE Acrylic Acid
700 KTA
TiO2
120 KTA
Polyol
TASNEE Polyol
ACQUISTION OF
LYONDELL (TiO2) BY
CRISTAL 2007
TASNEE PETROCHEMICALS
FORMED 2000
• SAUDI POLYOLEFINS COMPANY FORMED IN
PARTNERSHIP WITH BASELL 2001
• TASNEE PETROCHEMICALS
MARKETING FORMED 2001
TASNEE ACQUIRED 66% OF
CRISTAL SHARE 2003
START-UP OF PDH/PP
PROJECT 2004
TASNEE AQUARIED
TASNEE PETCHEM 2006
CRACKER STARTUP 2008
PE PLANT STRATUP 2009
TASNEE Performance
Diversified
Petrochemicals
Chemicals
Services Metals
SPCSEPC
SAACSAMCO
TASNEE Portfolio
� Market Polypropylene & Polyethylene (HDPE ,LDPE) products with
the following applications: Raffia, Fiber, film and Injection
� Broad customer base:
o Customer range from small, medium & large size
o Supplying more than 1100 customers
o Present in five regions and 52 countries
TASNEE Petrochemical Marketing
Riyadh Headquarter Manufacturing plant Technical Centre Sales Office
TASNEE KSA Presence
Riyadh
Jeddah Mecca
Taif
Jizan
Abha
Tabuk
Duba
Sakakah
Arar
Yanbu
Madina
Ha‘il
Buraydah
Dammam
Jubail
Khafji
Hofuf
SAUDI ARABIA
YEMEN
OMAN
U.A.E.
QATAR
BAHRAIN
KUWAIT
IRAQJORDAN
EGYPT
SUDAN
IRAN
Red
Sea
Arabian Sea
Gulf of Oman
Arabian Gulf
Rabigh
KSA
2004
UAEOman
Qatar
BahrainKuwait
Syria
JordanLebanon
Iran
IraqYemen
2007 2008 2009 2010 2005 Kenya
TansaniaUganda
Ethiopia
Pakistan
India
Sri LankaNepalBangladesh
2006
MaroccoTunisEgyptSudanLibyaAlgeria
ChinaHongkongVietnamMyanmarTaiwanPhilippines
MalaysiaIndonesiaThailand
South AfricaMosambiqueMadagascarMauritius
NigeriaSenegalIvory CoastCameronGhanaCongo
TogoBeninMali NigerAngolaGuinea
Offices
Riyadh
Headquarter
Sri Lanka
Tunis
Singapore
Marketing Global NetworkPresence in 52 Countries
o 2nd largest titanium dioxide producer in the world
o Largest merchant titanium chemicals producer
o Leading manufacturer of ultrafine titanium products
o Back integrated into feedstock mining with a mine in Paraiba, Brazil
and as owner of Bemax, the world’s 5th largest TiO2 feedstock
producer
o International Titanium Powder is a wholly owned subsidiary of
Cristal Global (Acquired in 2008)
o 8 TiO2 manufacturing plants in 6 countries and in 5 continents
CRISTAL Global at a Glance
14
TASNEE Global Presence (Tio2)
• Introduction to TASNEE
• Japan & Saudi Arabia Trade
• The Industrial Clusters in Japan and Saudi Arabia
• Potential Opportunities for Collaboration
o Japan is the second largest trade
partner for Saudi Arabia
o The total volume of trade between
Japan & Saudi Arabia in 2010 was
$ 42.3 Billion
o Several Japanese companies are
active in the Chemicals &
Petrochemicals sector of Saudi
Arabia
Key Facts of Saudi & Japanese Collaboration
Source: Japan Customs
• Introduction to TASNEE
• Japan & Saudi Arabia Trade
• The Industrial Clusters in Japan and Saudi Arabia
• Potential Opportunities for Collaboration
o Chemical industry in Japan produces large added value with high value-
added ratio, even though there are many small and mid-sized chemical
companies
o This highly integrated cluster has generated high performance chemical
products
The Industrial Clusters in Japan
0%
40%
30%
20%
10%
50%
Petroleum/Coal
Non-Ferrous Metals
Steel
Ceramics
Chemicals
Plastics/Rubber
Clothing/Textile
Paper/Pulp/Printing
Metalware
MachineryElectronic/IT
Transportequipments
Food/Others
Upstream Downstream
(Va
lue
-Ad
de
d r
ati
o)
Added
Va
lue
/Sh
ipm
en
t
Industrial Clusters in Japan
Source: METI
o Saudi Arabia have launched the industrial clusters program which will focus on the
following clusters: Automotive, Plastic packaging, Home appliances, Solar industries and
Minerals & metals
o The Saudi & Japanese companies will have a room for cooperation within the Saudi
industrial clusters program in the chemical industry
The Industrial Clusters Program in Saudi Arabia
Crude oil
Gas
Refinery
BasicRaw material
Polyethylene
CommodityChemicals
Polypropylene
Polystyrene
Basic Chemicals
Aromatics
Ammonia
Methanol
Performance Chemicals
Technical Chemicals
ABS
Synthetic Rubber
Polycarbonate
Polyol
MDI/PU
Carbon Fiber
Acrylates
Ethylene Glycol
Evolution of the Saudi Arabia Chemicals Industry
Kingdom’s Economic Growth by Sector
Sector 2009 2010 2011f
Agriculture 0.6 1.8 1.0
Manufacturing 2.3 5.0 5.5
Electricity, gas & water 6.8 6.0 6.5
Construction 4.7 3.7 4.5
Wholesale & retail trade 2.5 4.4 4.8
Transport & communication 6.9 5.6 5.0
Finance 3.7 1.4 2.1
Oil -8.0 2.1 3.5
Government services 3.8 5.9 5.0
Total 0.6 3.8 4.2
Source: Jadwa Investment
The targeted Saudi industrial clusters will serve the potential industrial
growth in the Kingdom and will substitute the imports
• Introduction to TASNEE
• Japan & Saudi Arabia Trade
• The Industrial Clusters in Japan and Saudi Arabia
• Potential Opportunities for Collaboration
Potential Opportunities for Collaboration
o Engineering plastics
o Compounding
o Specialty films
o Pharma /Health care
o Water Treatment
o Renewable energy
o Synthetic rubber and related
industries (Tires/Auto components )
o Specialty chemicals
o Strategic acquisitions
o Automotive industry
o Power generation
o High-Tech manufacturing
o Industrial Research &Training
Successful Stories for Saudi & Japanese Collaboration
50ORIX 20% & ORIX Leasing Pakistan Ltd 10%
Trade Develop’t & Invest’t 32%
Saudi Investment Bank 28%
Other Saudi 10%
60April 2001Lease Financing & Car Leasing
Saudi ORIX Leasing Co.
44Tamer & other Saudi 79.18%
Sankyo 10.41%
Yamanouchi 10.41%
107July 1996MedicineSaudi Arabian-Japanese Pharmaceutical Co. Ltd. (SAJA)
300T. Alireza & other Saudi 51%
Sumitomo Metal 33%
Sumitomo Corp 16%
200August 1978Steel PipesNational Pipe Co. Ltd. (NPC)
455SABIC 50%
JSMC 50%
259February 1983Chemical Grade AA Methanol
Saudi Methanol Co. (AR-RAZI)
SIPC 75%
JAMC 35%
330March 2002Methanol & Butanediol
International Methanol Co. (IMC)
919SABIC 50%
SPDC 50%
1,890May 1981Production of PE & EG
Eastern Petrochemical Co. (SHARQ)
EmployeesInvestorsInvestment
(SR mil)
EstablishBusiness Line
Company Name
Successful Stories for Saudi & Japanese Collaboration
50Marubeni 30%
JGC 25%
Itoehu 20.1%
Acwa Power Project 24.9%
5August 2005Water, Electricity and Steam
RAWEC (RabighArabian Water & Electricity Company)
13Marubeni Corp 50%
Abdul Chaffar Jamjoom 50%
7November 1982TradingMarubeni Saudi Arabia Co., Ltd.
Petrostar Ltd 50%
Chiyoda Corp 49%
7June 1975Plant EPC Contractor
Chiyoda PetrostarLtd.
20Denso Int’l Asia Ple. Ltd (Singapore) 50%
Abdul Latif Jameel Co. 50%
7.5March 2001Assembling and Sales of Car A/C
DENSO ABDULLATIF Jameel Co. Ltd
123ABBAR 75
MHI 20%
Chatani Corp 5%
20April 1986Assembling and Sales of Small A/C
Saudi Factory for Electrical Appliances Co. Ltd. (SFIECT)
Zamil Industrial Investment Co. (ZIIC) 90%
Mitsui & Co. Ltd 10%
251997Pre-Engineering Buildings (PEB)
Zamil Steel Building Vietnam Co. Ltd
EmployeesInvestorsInvestment
(SR mil)
EstablishBusiness Line
Company Name
Thank You
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