Resume Review -...

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Resume Review

Peggy McKee CEO of Career Confidential LLC

Resume Review

Peggy McKee CEO of Career Confidential LLC

That’s a lot of detail we’re going to cover…

Close out all your other

applications…

Don’t get distracted and miss something important.

CHECK YOUR EMAIL: Free resources will be sent to you later

Navigation Chat Polls Pop Ins

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• To See and Download Your FREE Gift

– Click “pop ins”

– If You Can Not See The Yellow Download Button

– Click on the Expand/Condense Arrow

Poll #1

Do you have a

multiple interviews scheduled in the next 4 weeks?

Interviews to Job Offers

14 Interviews to 1 Acceptable

Job Offer

17 Interviews to 1 Job Offer

Ave College Graduates

11.5 Interviews to 2.2 Job

Offers

Welcome to Career Confidential’s Resume Review Webinar!

• If you –

Are not excited about your own resume…

Keep sending it out but don’t get any calls…

Realize that you’re going to have to kick it up a notch…

Then you are in the right place today.

ATTENTION: PowerPoint Slides will be sent to you by email

The resume is the FOUNDATION of every job search…

• And what’s really sad is that most people don’t have a good solid foundation.

• I recently looked at a group of about 250 resumes and only 2 of them were good, well-done resumes….

2 out of 250 CHECK YOUR EMAIL: Free resources will be sent to you later

If your resume is holding you back, we are going to help you change that.

We are going to cut through all the clutter of what you’ve heard, or how you thought you were supposed to write

your resume…

And get down to exactly what your resume needs to have to

get you into that interview.

We are going to teach you how to review and revise your resume.

We’re going to talk about:

Appearance

Format

Contact Information

Objective Statement

Work Experience

Quantifying Your Skills

Educational Background

References

Most important overall tip…

It needs to sell you like you’re a product.

It’s not really about you… it’s about your potential employer.

Your resume is a marketing document.

Let’s start with appearance.

• Here is a great example of appearance – it:

Is Error-Free

Is Easy to Read

Has White Spaces

Consistent Font

No Paragraphs

Draws the Eye Down the Page

Consistent Font

No Paragraphs

• It’s easy on the eyes.

• There are no -

Borders

Bolded Words

Shading

Pictures

Keep the appearance

simple.

Length • Part of appearance is length.

• It needs to be a 1-2 page resume, unless you’re a - – CEO

– PhD

– Author

• You have to edit it.

Keep it simple, and keep it short.

Now’s when you want to really start taking notes…

We are going to go through many of

your resumes and talk about…

The parts and pieces of them that work and don’t work.

Time To Take Notes

Perfect!

Draws the Eye Down the Page

Consistent Font

White Space

Improvement

Needed

Eliminate Dense Text

Improvement

Needed

Remove Curriculum Vitae

Remove Table

Remove Shading

Improvement

Needed

Remove Table

Eliminate Paragraphs

Improvement

Needed

Remove Table

Success is in the details!

You want to make it easy for hiring managers.

• Here are some of the file names I have received:

How you should name your resume:

• The file name should have:

– Your Personal Last Name

– Job Title or Number

That would be easier to find.

Format

• Format involves two topics:

– Structure

– Bullet Points

• They both allow you to highlight your skills and abilities in what you’ve accomplished.

Appearance Format Contact Information Objective Work Experience Quantification Education References

Contact Info

Objective

Experience

Education

Formatting Part I - Structure

• Bullet points go in your work experience –

– Under Each Job Description

– Highlight What You Did at That Job

• Bullet points should answer the hiring manager’s question:

– “How can this person benefit my company?”

Never use paragraph form… they won’t read it.

Formatting Part II – Bullet Points

Perfect!

Bullet Points

Perfect! Perfect!

Improvement

Needed

Bullet Points

Perfect!

Bullet Points

Improvement

Needed

Improvement

Needed

Needs Bullet Points

Improvement

Needed

Improvement

Needed

Needs Bullet Points

Contact Information • Your contact information –

– Needs to Have Your:

• First and Last Name

• Address

• Phone Numbers

• E-mail Address

– Top of Resume

– Left Side or Center

– Name Should Be Bigger

Just list it out… don’t label.

Contact Info

Perfect!

Contact Info

Perfect!

Contact Info

Improvement

Needed

Improvement

Needed

Contact Info

Improvement

Needed

Contact Info

Objective Statement

What is the reason for an objective statement?

1. To succinctly sum up how you’re going to make this hiring manager’s job easy or exactly what you will do.

• You need to tailor to the job opportunity.

2. To make sure that your resume gets to the right person.

• An objective statement tells the person reading your resume the exact position that you would like.

What do you put in your objective statement?

• Use key words from the job description.

• Highlight what you’re going to bring to the organization.

Here’s an example that’s really strong:

“Executive Administrative Assistant seeks opportunity to support CXO in XYZ

industry.”

Think about all we know about this person:

“Executive Administrative Assistant seeks opportunity to support CXO in XYZ industry.”

• We know that she:

Is an executive administrative assistant.

Has a background in XYZ industry.

Perfect!

Objective

Improvement

Needed Objective

Improvement

Needed

Objective

Improvement

Needed Objective

Improvement

Needed Objective

Improvement

Needed

Objective

Work Experience • Should be in reverse chronological order.

• Employer’s name on the left, with the title under it.

• Dates of employment on the right.

• Each job should have bullet points that:

– Talk about things you did at that job.

– Should mention skills or accomplishments. You don’t need any additional sections for − Summaries − Areas of expertise − Awards

Those go in your work experience in bullet points.

Perfect!

Quantification

The most important thing you can do with your bullet points…

• Is use them to quantify your skills or accomplishments.

• This is the number one problem that everyone has on their resume.

This is one of the top things that you can do to make your resume an interview magnet.

What does it mean to QUANTIFY your accomplishments?

• Here are some examples:

Quantify, quantify, quantify… this speaks to hiring managers.

– Revenue

– Rankings

– Direct reports

– Production

– Accuracy

– Budget

– Projects

– Scheduling

– Turnover Rate

– Procedures

How this works in a bullet point: Before After

“Responsible for bringing in new clients.”

“Brought in 20 new clients in three months.”

“Responsible for maintaining accuracy in the company database.”

“Achieved 100% accuracy in a 50,000 item database over two years.”

“Managed a high-ranking sales team.”

“Managed a sales team ranked at number 1 in the region, Q2 and Q4 for 2010.”

“Managed a high-ranking sales team.”

“Managed a sales team ranked at number 1 in the region, Q2 and Q4 for 2010.”

“Consistently grew sales for the past five years.”

“Consistently grew sales 22% per year for five years.”

That’s what’s going to attract the attention of a hiring manager.

Improvement

Needed

Quantification

Perfect!

Quantification

Perfect!

Quantification

Perfect!

Quantification

Improvement

Needed

Quantification Needed

Improvement

Needed Quantification Needed

Quantification Needed

Improvement

Needed

Needs Quantification

Improvement

Needed

Needs More Quantification

Improvement

Needed

Poll #2

If you had a clear, strong objective statement and quantified your accomplishments would you have more interviews?

Educational Background

• Listed in reverse chronological order.

• Most recent education first.

• Name of the institution and degree on the left.

• Date on the right.

Perfect!

Education

Improvement

Needed

Improvement

Needed

Education

Improvement

Needed

Education

Improvement

Needed

Education

Improvement

Needed

Education

Improvement

Needed

Education

References • Check out the bottom of your

resume… if it says “references available upon request”, I want you to remove that.

• Use that space to sell yourself with –

– Numbers

– Dollars

– Percentages

– Quantifications X ATTENTION: PowerPoint Slides will be sent to you by email

X CHECK YOUR EMAIL: Free resources will be sent to you later

What goes into making an amazing resume that

acts as a marketing document?

Clear and Easy to Read, Plenty of White Space

Concise Contact Information

A Powerful Objective Statement

Work Experience - Reverse Chronological Order

Quantified Accomplishments (numbers, dollars, and percentages)

Educational Background – Reverse Chronological Order

No References

Poll #3

Would you like to know for sure that your resume is selling you, by having me personally review it?

Adding Quantification To Your Resume Will Get You Interviews

If you don’t get a paycheck, you LOSE money.

If you don’t get a job, you don’t get a paycheck.

If you don’t get interviews, you don’t get job offers.

How does your resume stack up? • When you look at it in light of what you

learned today, do you feel like it markets you?

• Is your objective statement strong?

• Does your resume speak to those hiring managers with your bullet points?

• Have you quantified your accomplishments?

What would happen for you if it did?

I’ve worked with thousands of job seekers… • And taught them all to do their resumes just

like this, and it makes the difference for all of them.

• They upgraded their resume with the things I’ve taught you here today, and –

– They got phone calls.

– They got interviews.

– And they got jobs.

It was like turning on a light switch.

What Others Have Said My resume [is] more clear and tells in powerful language exactly what the hiring manager needs to know. The proof is I applied 3 times this week and got 3 invitations for an interview.

Els Van den Brempt

I completed your [suggested resume changes] and within the first week was called to interview at a company for four different positions.

Tammy D

None of this says anything about you.

• The problems and roadblocks come from HOW you operate in the job search:

– How You Represent Yourself with Your Resume

– How You Get Attention With Your Cover Letter

– How You Go About Applying for Jobs

Some Standout Candidates Do a Terrible Job With the Job Search

• The Skill Set You need to Conduct a Successful Job Search is Very Different From the Skill Set You Use in Your Job

• Once You Learn— – The Right Steps

– The Right Actions

– The Right Strategies

– You Start Getting the Interviews You Want

Your job search becomes much

easier, much more exciting, and

you can easily end up with your

pick of multiple job offers.

Your Resume is a Marketing Document The Job Search Is a Sales Process

Once they’re interested in finding out more, that’s when they call you for an interview.

Customer

Hiring Manager

Product

“Brochures” or “Ads”

Cover Letter & Resume

The First Critical Element: Customer Behavior

Customers are more likely to buy when a solution for their problem is presented at the time of need.

Product/Solution

Customer with a Problem

Hiring Manager

The Second Critical Element: The Hidden Job Market

Interviews to Job Offers

14 Interviews to 1 Acceptable

Job Offer

17 Interviews to 1 Job Offer

Ave College Graduates

11.5 Interviews to 2.2 Job

Offers

You Must Change HOW You Approach the Job Search

You must get your RESUME in front of the person who can actually hire you—the HIRING MANAGER.

This is your customer.

#1 Turn Your Resume into A Marketing Document

#2 Tap into The Hidden Job Market

• Online Applications Are Wasted Time

– It Doesn’t Go Straight to Your “Customer,” the Hiring Manager

– It Goes to Human Resources

– Human Resources is the Gatekeeper for the Hiring Manager

– Human Resources Looks for the Exact Keywords and Experience

Even if you could do the job very well, you might not seem like a perfect fit to them,

so they cut you! ATTENTION: PowerPoint Slides will be sent to you by email

Avoid the Wasted Time, Go Straight to the Hiring Manager

Poll #4

If you were to contact 100+hiring managers, would you have more interviews?

Let’s Find Those ‘Hidden Jobs’!

“Hidden Jobs Finder”

Comprehensive, Foolproof System

Uncovers Great-Fit Opportunities

Puts You in Direct contact With Hiring Managers

What happens when you go around HR? I have an interview…! I used Peggy's system to contact the VP of Technology …who did not know about the 2 previous times I've applied to this company for the same position. But this time, it worked!

Edward H.

You won’t believe this…I just started using your HJF messages [to hiring managers last Tuesday]…I got a job offer today, Monday, as a result of one of those First Contacts…! This job was never posted. It is a direct hire. Your resume layout and training to directly contact hiring managers paid off after sending only 13 messages!

William B.

How does the “Hidden Jobs Finder” work? Systematic Step-by-Step System

Helps You Find Jobs That Aren’t Advertised

How to Find Hiring Managers Using: ─ LinkedIn

─ Facebook

─ Google Boolean Searches

─ AND Telephone Sourcing

This is the easiest way possible for you to find the names and emails of all the hiring managers you need.

IT Sales Managers on LinkedIn

Manager

Directors of Operations on LinkedIn

Director of

Operations

1059 Results

Google Search to Find Accounting Managers Only in the Washington DC Metro Area

Accounting

Manager

822 Results

Google Boolean Search for Regional Sales Managers in Medical Located in Chicago

Regional

Manager

1410 Results

Finds Accounting Managers from Dallas on Facebook

Accounting

Managers

1750 Results

HJF Messaging Appendix: Table of Contents

Custom Messages For

Every Situation!

Fresh, Energetic, Positive, Selling

Messages in Minutes

You Will Get Interviews!

You Will Never Hit a Dead End Again

Always Able to Find Hiring Managers

Uncover Great Jobs Quickly and Easily

This is your ticket to unbelievable career freedom.

How much is total career freedom for the rest of your life worth to you?

Because you are in this webinar today…

3 BONUSES

If you get the Hidden Jobs Finder in the next 24 HOURS, you get 3 Additional Bonuses—absolutely FREE.

There is No Risk

Comes with a 365-day, complete-satisfaction, 100% money-back guarantee.

If they don’t work like I say they will, return them for a full refund.

This is the safest investment you’ll ever make.

Phone Numbers: 800.691.2562 or 972.382.3139

A Huge Return on Your Investment

You will put thousands of dollars in your pocket: $ 30,000 a Year You Will Earn An Extra $ 2,500

Typically, people cut their job search by more than this—which puts more money in your pocket.

$ 60,000 a Year You Will Earn An Extra $ 5,000 $120,000 a Year You Will Earn An Extra $10,000

Because you are in this webinar today…

3 BONUSES

If you get the Hidden Jobs Finder in the next 24 HOURS, you get 3 Additional Bonuses—absolutely FREE.

Extreme Resume Makeover Kit

Gives You the Perfect Resume

Stands You Head and Shoulders Above the Rest

Eliminates Mistakes Holding You Back

Expert Coaching for Writing Your Winning Resume from Start to Finish

Tons of Additional Tips and Secrets

It’s so EASY.

Extreme Resume Makeover Kit

This kit normally sells for $74, and you’ll get it for free—samples, coaching, review and all.

Comes with a Personal Resume Review by

Peggy!

Your New Resume Will Get You Many More Interviews

I will even personally review your resume for you.

You will know that you have a strong resume ever that truly markets you to hiring managers.

Personal Cover Letter Review

• I will review your Cover Letter for you.

• Your Cover Letter is the Body of the Email That is Sent With Your Resume

• Never Send Your Cover Letter as an Attachment

I’ll let you know if it’s great or what you can do to improve it.

You Get:

Resume Review

PLUS 3 FREE BONUSES

Phone: 800.691.2562 OR 972.382.3139

#1 #2 #3

Cover Letter Review

The Hidden Jobs Finder and the Extreme Resume Makeover Kit

• Electronically Delivered

• No Shipping Charges/No Wait Time

• Email with Login and Password

• Website: www.careerconfidential.com/members/

• Instantly Accessible Online

Phone: 800.691.2562 OR 972.382.3139 ATTENTION: PowerPoint Slides will be sent to you by email

You can be completing a top-of-the line resume today and contacting hiring managers by tomorrow!!

Here’s How to Do It

• Get Out Your Credit Card

• Click on the ‘pop ins’ Tab on the Right

• Click “Add to Cart”

• Fill Out Your Information

• Click “Place Order”

• Completely Secure Website Like Amazon

Phone: 800.691.2562 OR 972.382.3139

What to Do Now:

• We Will Send You an Email with Your:

– Exclusive Login Credentials

• Username

• Access Code

– Easy Instructions to Access Your Hidden Jobs Finder and All the Bonuses

– Website www.careerconfidential.com/members/

Phone: 800.691.2562 OR 972.382.3139

How to Access Your Products Products Are in the Membership Section of Our Website

http://careerconfidential.com/members/

• Watch the Training Videos

• Print the Templates

• Download the Handouts

See your Hidden Jobs Finder and All 3 Bonuses immediately.

Phone Numbers: 800.691.2562 or 972.382.3139

Available for 24 Hours Only!

Resume

PLUS 3 FREE BONUSES

Phone: 800.691.2562 OR 972.382.3139

#1 #2 #3 Cover Letter

Let’s Get You A Job Quick!

Give yourself an advantage in the job search!

There’s just no way for you to understand what a difference it will make for you until you try it and

see for yourself.

Phone: 800.691.2562 OR 972.382.3139

1-800-691-2562 or 1-972-382-3139

Q & A with Peggy McKee (LIVE)

Resources • Purchase Link:

• http://careerconfidential.com/resume-deal-wbonuses/?webicode=5779aeacfa

• Training Webinars Page

http://careerconfidential.com/training-webinars/

• Peggy’s Personal Coaching

http://www.phcconsulting.com/WordPress/interview-coaching/

• Total Access Club (TAC)

http://careerconfidential.com/total-access-club-product-reviews/

800-691-2562 Or 972-382-3139

Thanks For Attending!

Phone: 800.691.2562 or 972.382.3139

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