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40 %
33 %
14 %
13%
NOV 2018
0 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23
EVENTS
SEARCH
TRANSPORTS
NEWS
Split of Interactions in the 4 main modules:
PORTO ANDTHE NORTH
November highlights
Exploring the local cuisine is one of the best ways to explore a new city! In November the “Where to Eat” category was one of the most used on TOMI.
Exploring the gastronomy in the region
‘Where to Eat’ climbed to the top in the Search module. The Porto and the north region has a very rich and diverse gastronomy to explore.
+ 8+ 441+27 Thousand
TOTAL Interactions
ThousandMillion
TOTALViews
PERCENTAGE OF INTERACTIONS *
PER MODULE
TOP Modules
EVENTS NEWS TRANSPORTSSEARCH
Where to Stay
Culture
Exhibition
Music
Local
Society
Culture
Where to eat
What to do
1º
2º
3º
BY HOUR
DURING THE MONTH
47 %Interactions made in
a foreign language
Interactionsby Language
Museu de Serralves
Estátua a Afonso deAlbuquerque no Porto
Muralha Fernandina
TOTALPhotos sent
EN 16 %31%
53 %
ES
PT
VILA DOCONDE
MATOSINHOS
PORTO
VILA NOVADE GAIA
ESPINHO
26 000
InteractionsMonthly Evolution
1 000Sent Photos Behaviour
NEWSSEARCH EVENTS
The podium in November
INTERACTION CHAMPIONSHIGHEST NUMBER OF INTERACTIONS
SELFIE WINNERSHIGHEST NUMBER OF PHOTOS SENT
Póvoa de Varzim
Trofa
Mondim de Basto
Matosinhos
Valongo
Vila Nova de Famalicão
Vila do Conde
Póvoa de Varzim
Gondomar
Tarouca
Póvoa de Varzim
Vieira do Minho
Melgaço
Fafe
Ponte da Barca
TOP Updates of the month
Highest number of points of interest published Highest number of events published Highest number of news published
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2
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4
5
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Porto Welcome Center
Vila Nova de Gaia - Tourism Store
Matosinhos - Tourism Store
Matosinhos - Leça da Palmeira
Caminha
* The interaction values indicate the number of relevant touches in each module (news, events, directory, transportation and photo), the interactions under the scroll and texting email on the forms are not included. The views values presented are related to the each content exhibited on lists, selections and search.
Interaction Champion - TOMI that registered the highest number of interactions during the period of analysis. Selfie Winner - TOMI that registered the highest number of sent photos and/or GIFs during the period of analysis.
SELFIE WINNER TOMI
P O R T O W E L C O M E C E N T E R
INTERACTIONCHAMPION TOMI
P O R T O W E L C O M E C E N T E R
1 533
22 435
BY LOCAL
Trademark. Patented internationally. Registered design.
01 NOV 08 NOV 15 NOV 22 NOV 30 NOV
Porto Welcome Center
Vila Nova de Gaia - Tourism Store
Matosinhos - Tourism Store
Matosinhos - Leça da Palmeira
Caminha
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