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Motorola Solutions Confidential Restricted1
PAGE 1
CONSUMER DEVICES & THE ENTERPRISE
Joel Kahn, Automatic Data Capture Business Unit
September, 2014
NEW OPPORTUNITIES FOR BARCODE SCANNING
Motorola Solutions Confidential Restricted4
THE REALITY
LACK OF ENTERPRISE-GRADE SCANNINGA BIG CONCERN
The consumer-grade camera in the tablet is not designed for bar code scanning – it’s designed for taking pictures
Bar code capture can be slow , awkward and uncomfortable in scan-intensive applications
Consumer applications are not designed to read damaged, dirty, smudged or scratched barcodes
MOREopportun
ity for errors
REDUCED
associate productivi
ty
SLOWcustomer service
Motorola Solutions Confidential Restricted5Product Presentation-All Audiences
Introducing
CS40702D COMPANION SCANNER
Motorola Solutions Confidential Restricted6
INTRODUCING THE CS4070Your mobile device companion
•Feature Rich Next Generation 2D scanner that sets the bar higher for Performance, Versatility and Durability
•Will meet or exceed the competition in decode range and performance on poor quality & HD codes
•Two “flavors” – Standard Range (SR) and High Density (HD)
The Bluetooth CS4070 is the easy way to add enterprise-class wireless scanning to any device that uses a consumer-grade camera to capture bar codes — including tablets, smartphones and laptops.
Motorola Solutions Confidential Restricted7
THE SOLUTIONS: ADD A CS4070
•Empower your tablets, smartphones and more with enterprise-grade scanning
•Small, lightweight device that fits in your hand or around your neck
•Capture virtually any 1D or 2D barcode, from any angle – even if it’s dirty damaged or scratched or on the screen of a mobile device
Motorola Solutions Confidential Restricted8
RETAIL APPLICATIONS
MOBILE POS
Mobile Checkout
Mobile Gift/Loyalty
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RETAIL APPLICATIONS
INVENTORY
Real Time Cycle Counts
Prevents Stock-Outs
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FEATURES AND BENEFITSEnterprise-Grade Scanning1D/2D on any medium – traditional and mobile barcodes omni-directionally in real time or batch mode
PRZM Intelligent ImagingProprietary imaging enhancement technology that resets the bar for imaging performance
Durability – Built for Business• Designed to operate reliably after multiple
5ft./1.5m drops to concrete and consecutive tumbles from 1.64ft/0.5m.
• Scan button offers enterprise-class actuation rating tested to handle over a million scans
•
Motorola Solutions Confidential Restricted11
Android & Windows mobile devicesWireless Scanning for iOS, Works with all popular tablets, smartphones and laptops
Integrated MFI chip & Apple CertificationEnsures compatibility with all Apple mobile devices, including iPhone, iPod and iPad
Easy Bluetooth PairingDedicated pairing button makes it easy for users to pair with any supported host
Batch Memory512 MB Memory for Batch Applications
•
FEATURES AND BENEFITS
Motorola Solutions Confidential Restricted12
Superior ErgonomicsOne of the smallest, lightest devices in its class, designed to fit naturally in the hand. Comfort fit grooves and trigger button placement ensure effortless scanning.
Point & Shoot SimplicityScan farther than competitive devices to capture barcodes more easily through natural movements omni-directionally. Never have to align the barcode.(1.4 in./3.6 cm – 25.6 in/65.0 cm @ 100 UPCA)
Full Shift Power12 hour battery life, field replaceable battery and LED battery life indicator so you never run out of power.
•
FEATURES AND BENEFITS
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DEVICE OVERVIEW
Dedicated Pairing Button
LED Battery Power Indicator
Delete Last Scan Button
Ergonomically Placed Scan Trigger
Comfort-fit grooves for natural hand placement
Proprietary PRZM Intelligent Imaging Technology
Mix and Match Green/Red indicator
Motorola Solutions Confidential Restricted14
DEVICE OVERVIEW
Micro USB Port
Bluetooh Key/LED
Battery Level
Delete Key
Scan/AddKey
LEDScanner WindowMix/Match Green/Redindicator
Comfort-fit grooves for natural hand placement
Motorola Solutions Confidential Restricted15
RECOMMENDED SERVICE PROGRAMS FOR:
SCANNERS MOBILE COMPUTERS RFID, TEAM AND WIRELESS DEVICES
SOFTWARE AND SYSTEMS
SUPPORT SERVICESAt A Glance
Service from the Start Advance Exchange Support
Enterprise Mobility Software Support
Service Center Support Bronze
Premium RFID On Site System Support
On Site System Support
Service from the Start Advance Exchange Support
Service Center SupportBronzeGold
Service from the Start with Comprehensive CoverageBronzeGold
Enterprise Mobility Software Support
WLAN Software Support
TEAM Software Support
AirDefense Services Platform Software Support
SOTI Mobile Control Software Support
RF Management Suite Software Support
Services Representative at the CodeZone Booth Friday 19-Sept: • Services Renewals• Renewals Portal• Services Overview
RhoMobile Suite Software Support
Motorola Solutions Confidential Restricted16
THANK YOU…
For more information:
Visit Motorola Solutions and Zebra Technologies at Code Zone
Motorola Solutions Confidential Restricted17
PAGE 17
IMPROVING THE CUSTOMER EXPERIENCE IN RETAIL
Cherie Martin, WLAN Field Engagement, Americas
September , 2014
MOTOROLA WIRELESS LAN
Motorola Solutions Confidential Restricted18
MOBILITY EVOLUTION IN RETAIL
ENTERPRISE MOBILITY CONSUMER MOBILITY INTERNET OF THINGS
LAPTOPS, HANDHELDS, SCANNERS SMARTPHONES, TABLETS WEARABLES, SMART CARTS & SHELVES, SENSORS
DEVICE EVOLUTION
USAGE EVOLUTION
• BUSINESS APPLICATIONS - SUPPLY CHAIN MANAGEMENT. INVENTORY & PRICE CHECK
• COMMUNICATIONS - DATA CONNECTIVITY & VOIP (OVER WLAN)
REQUIREMENTS EVOLUTION
• DESIGN WiFi FOR MOBILE COMPUTERS• BASIC PCI COMPLIANCE
• BYOD - DEVICE ONBOARDING & FINGER- PRINTING. APPLICATION VISIBILITY
• GUEST ACCESS - INCREASE CUSTOMER DWELL TIME
• DESIGN WiFi FOR SMARTPHONES• ROLE BASED ACCESS CONTROL
• OMNI-CHANNEL RETAILING - CONTEXT BASED CUSTOMER/GUEST ENGAGEMENT
• ASSET VISIBILITY - MANAGEMENT & CONNECTIVITY FOR THINGS
• DESIGN WiFi FOR LOCATION• MANAGE MULTI-RF - WIFI, ZIGBEE, BLE
AP
AP
AP
AP
AP
AP
AP
AP
AP
AP
AP
AP
Controller HUB & SPOKE HYBRID INTELLIGENTEDGE
ARCHITECTURE EVOLUTION
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RETAIL IS CHANGING – ARE YOU READY?
“…INSTEAD OF WHINING ABOUT SHOWROOMING, SMART RETAILERS ARE AGGRESSIVELY BATTLING BACK AND PREPARING TO GIVE CUSTOMERS ACCESS TO GREATER INFORMATION AND SERVICES.”Jeff Roster – Gartner RIS 2013 Retail Tech Trends Study
Associates who say that shoppers are better connected to product information than they are
54 %35%
102
Percentage of shoppers who would use WiFi access in the store to search and post on the web while shopping
Source: MSI 7th Annual Shopping Study
B Worldwide App downloads from App Store in 2013
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IT’S TIME TOUNLEASH OPTIMALSUPERIOR PERFORMANCE
SMART MOBILITY
IMPACTFUL ENGAGEMENT
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PERFORMANCE MOBILITY
UNLEASH OPTIMAL…
ENGAGEMENT
• IMPROVE ASSOCIATE PRODUCTIVITY
• DECREASE CUSTOMER RESPONSE TIME
• BROADEN EMPLOYEE ACCESS TO PRODUCT INFORMATION
• INCREASE EFFICIENCY OF BUSINESS OPERATIONS
• ALWAYS-ON SECURE NETWORK
• VOICE AND VIDEO COVERAGE IN-STORE
• LOWER IT COST
• FLEXIBLE TOPOLOGY, EASY TO DEPLOY
• EASY GUEST ACCESS TO A SECURE NETWORK
• PERSONALIZED GREETINGS & COUPONS
• NO MORE WAITING FOR IN STORE ORDER PICK-UP
• EFFECTIVE EMPLOYEE
ENGAGEMENT WITH SHOPPER AT POINT OF DECISION
IN RETAIL
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EMPOWERING ENGAGEMENT
• 5 METER ACCURACY 50% OF THE TIME
• 1 METER ACCURACY 90% OF THE TIME. REQUIRES BLE TAGS
• DETECT CUSTOMERS ON PREMISES
• RULE BASED PUSH – WELCOME, COUPONS, SPECIALS
• DEFINE ZONES TO DETECT CUSTOMERS IN SPECIFIC AREAS
• CRM DRIVES PROMOTIONS INCREASES PER CUSTOMER REVENUE
PRESENCE
LIZ IS OUTSIDE YOUR STORE. YOU COULD SEND
HER A WELCOME MESSAGE AND INFORM HER OF THE MEMBER
ONLY SALE TODAY
ZONE
MICHELLE IS IN WOMENS CLOTHING. SEND HER A
COUPON FOR 50% OFF ON CASHMERE. CAN BE
REDEEMED FROM HER PHONE
POSITION
AMANDA IS IN THE PHARMACY SECTION.
SHE NEEDS HELP. PICKING CHILDRENS TYLENOL. SEND HER
ASSISTANCE.
Motorola Solutions Confidential Restricted23
MOTOROLA PRODUCT PORTFOLIO
WIRELESS LANWIRED
NETWORKINGSECURITY
LOCATION ANALYTICS
INTERNETOF THINGS
CONTROLLERS AND ACCESS POINTS WIRED SWITCHES
ADSP ANDSECURE GUEST ACCESS
SERVER SOFTWARE, CLIENT SDK
BLUETOOTH TAGS, SENSORS
HIGHLY SCALABLE
INTELLIGENCE AT THE EDGE
REDUCE TCO
1 TO 5 METER LOCATION ACCURACY
ANALYTICS
DRIVE UP ROI
INFRASTRUCTURE OMNI CHANNEL PRESENCE
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ENGAGE: ANALYTICS SOLUTIONS
• HEATMAPS AND DWELL TIMES• ZONE TRACKING• VIEW HISTORICAL PATTERNS
• TOP URLS• TOP SEARCH TERMS• NEW USERS AND REPEAT USERS
PHUNWARE
IBM
AISLE411
LOCATION ANALYTICS
WEB ANALYTICS API
- PRESENCE EVENTS
- LOCATION DATA
- LOCATION BASED EVENTS
- RSSI DATA
COUPONINGCUSTOMER PORTALCONCIERGE SERVICESTARGETED ADVERTISINGBUDDY LISTSTORE MAPPRODUCT LOCATORRESOURCE FINDERAUTO ALERTSSTORE PICKUPCONTESTS & PROMOTION
API
SWIRL
ACCENTURE
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WLAN FOR THE INTERNET OF THINGSIMPROVING CUSTOMER EXPERIENCE AT THE INTELLIGENT EDGE
INCREASING DEVICE POPULATION – MULTIPLE TECHNOLOGIES
WING 5 NETWORK ARCHITECTURE – THE INTELLIGENT EDGE
OMNICHANNEL SHOPPING EXPERIENCE ASSET VISIBILITY
WI-FI ESL BLE LOCATION RFIDVIDEO
SURVELLANCEZIGBEETAGS
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