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maps… in the wild!
lessons from an exercise in popular cartography
Rob EdsallArizona State UniversityGeoFest 2007
the inspiration
the map diary:
keep a journal of every map you
see in your everyday lifeobserve,
demonstrate how ubiquitous maps
arechallenge your
own and others’ definitions of
“map”
the modification
photo-essay of maps as images and icons
document maps that do not serve the most “typical”
purposes of maps:- navigate
- locate
- display spatial distribution
maps in the wild
from HCI community “cognition in the wild”: examining how people function in their natural habitat (Hutchins 1996)what is the natural habitat of maps?
not just glove compartments, textbooks, atlases, GIS screens…
the assignment
given to Introduction to Cartography students
Arizona State students seem to
all own, or have access to, digital
cameras or camera cell
phones.task: photograph, upload,
document, explain, and comment about maps found
“in the wild.”
post on course discussion board or on public web site
the postings
the discussions
categorization of maps in the wild
purposes of maps in the wild
creation of a “field guide” to maps in the
wild
the example
map imagery in political rhetoric map imagery in political rhetoric 2004-072004-07
left-leaning left-leaning imageryimagery
globe: • as eco-icon• as satire of
globalization rhetoric
• as Gaia-mother icon
(Cosgrove 2002)
the example (cont.)
map imagery in political rhetoric map imagery in political rhetoric 2004-072004-07
right-leaning right-leaning imageryimagery
nation: • outline or silhouette map of the US, lower 48
• typically Lambert Conformal Conic or similar projection• only line work present is outline (no interior boundaries)• uniformity of interior – single color or symbol
the comments
post-course evaluations:
“I see maps wherever I go now. It’s like a disease. You’ve turned me into a map geek with that Maps in the Wild thing…”
“MITW got me really thinking about the power of maps.”
Maps in the Wild… adds a field component to a
traditionally technical lab course integrates popular culture and
cartography allows for a painless and empirical
introduction to (relatively) advanced critical discourse about maps
encourages critical thinking provides new “lens” through which they
can observe their world
the “lessons”: what MITW does
maps in the wild
maps in the wild - 2005
maps in the wild
maps in the wild
maps in the wild
robedsall@asu.edu
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