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8/10/2019 Know More About Employee Rewards and Recognition Program
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September, 2012
BI WORLDWIDE
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Our history
2000-2010+Australia |Canada | China | India | UK |USA | Latin America*
1990 - 2000Under Larry Schoeneckers leadership- Quality, digital marketing, customer
loyalty, web based learning, coalitionmarketing
1980-1990Employee recognition, Market Researchand events
1960-1970Expands to include Travel and focuseson Sales and Employee incentives
1950Founder Guy Schoenecker starts BIWas a jewelry and merchandise companyfor promotional needs
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Our Logo
It's abstract.The design engages the imagination. Ithas been interpreted as a set of wingsand implies movement and upwardmotion.
It ascends.We are hired to help our clients increaserevenue, market share, or newproduct/service activations. Businessleaders want things to go up.
It's lighthearted.Whenever we engage participants -through incentive, learning recognitionand reward programs - we design theexperience to be positive and fun.
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Our Mission
To produce measurable results for our clients by driving &sustaining engagement with their employees, channelpartners & consumers.
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Creating a High Performance Culture
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Our Vision
BI WORLDWIDEs current revenue being $430,000,000 - Tohave BI WORLDWIDE revenue of $850,000,000 by 2017.
To be our industrys thought leader in behavioral economics& engagement.
To expand our business in North America, Europe, China,Australia & India and open up in South America by 2015.
To be a very cool & fun place to work.
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Our Values
Service well done.
Innovate or perish.
Fast is better than slow. Action is better than talk.
Never give up. In it for the long haul.
Play nice in the sandbox.
Change is inevitable... so get on with it.
Dont be cocky. Help each other.
Its not all about us.
Work hard, play hard, celebrate.
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BI WORLDWIDE Overview
Synopsis
Privately held: $425 million in
sales
Global business improvement
company focused on:
employee engagement
sales and channel effectiveness
promotional marketing
60+ years of experience
Resources
More than 1,200 associates
Headquarters in: Australia,Canada, China, India, UnitedKingdom and United States
Global coverage of rewards
redemption throughpartnerships
Awards & Certifications
Malcolm Baldrige National QualityAward
ISO 9001:2008 Certified
SAS 70 Type II Audit
Telly Award Winner
New York Festival Winner Brandon Hall Silver Learning
Award
2011 HR Product of the YearHR Executive Magazine
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Our global presence
Headquarters(full service
design, implementation,
technology, customer service)
Minneapolis
Vancouver
Miami
London
Bangalore
Shanghai Melbourne
Regional Offices Berlin Chennai Singapore New Delhi
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Four Core Principles:
Discovery
Understand the client
Understand the objectives
Understand the audience
Design
Design a solution that
addresses the issues and
requirements Design a creative
direction/theme/
promotional approach for
the opportunity
Design a look and feel
for everything connected
to the opportunity
Design program and then
pre-test the solution
Evaluate all pricing
Definition
Define and agree on the
details of the project
Define and agree on theroles and responsibilities
Define and agree on
budgets
Define and agree on
timelines
Define and agree on
action items
Define and agree on
review dates
Delivery
Manage and deliver on all
areas of the defined project
Manage allagreed-upon supplier and
third-party contacts
Manage changes as
necessary
Ensure customer satisfaction
Conduct regular
reviews and updates
Manage the budget
Evaluate ROI
BIW Delivery Model
Cornerstone of our business approach
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Sample of BI WORLDWIDE Global Clients
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India market opportunity/Our objectives
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We are in India
DelhiSales/Servicing
MumbaiSales/Servicing
BangaloreHQ
ChennaiTechnology/Sales
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India Organization Bangalore | Chennai | Mumbai | New Delhi
Sales and BDBangalore, Delhi, Mumbai
Team of 4
Client ServicesBangalore, Delhi
Team of 2
Creative TeamChennaiTeam of 3
Admin/HR/Finance/Support StaffChennai, Bangalore, DelhiTeam of 8
Technology and Development
Bangalore/Chennai
ProjectManagementBangalore, Chennai
Team of 2
ProjectDevelopmentChennai
Team of 22
DeliveryTeamChennai
Team of 8
QA & QCChennaiTeam of 8
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What we do
Our mission is to produce measurable results for our clients by driving &sustaining engagement with their employees, channel partners and consumers
EMPLOYEEBuild Employee Engagement
SALESDrive Sales & Channel performance
CONSUMERSCreate customer preference
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Loyalty Marketing
Interactive Promotions
Branded Merchandise
Privileges Program
Identify your
best Customersand build Loyalty
and Repeat Sales
Consumer MarketingGive your CONSUMERS what they want and need
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Sales Incentives
Distributor / Reseller Programs
MDF & Co-op Management
Lead Generation
Research & Analytics
Build an efficient
Partnereco-systemthat fosters Trust
and
Profitability Communication
Sales & Channel EffectivenessGive your SALES CHANNEL the tools they need to succeed
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Employee Rewards & Recognition
Service Anniversary Awards
Referral Programs
Mobile Engagement
Wellness Programs
Safety Programs
Improveemployee
Productivity,Satisfaction &
Retention
Employee Engagement & MotivationGive your employees more than a paycheck
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Rewards Fulfillment Capability
Catalogue
designingbasis
programaudience
RewardsProcurement
& Qualitycheck
Warehousingof items
Offline &Online
redemption
Packaging &Dispatch
Management
MISPreparation
Alliances with logistic partners,
LFRS, B2B partners
Catalogue with Over 1500 items
E-commerce tie ups enablingquick TATFulfillment
Management
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Innovative technology
G4/G5employee recognition / Sales incentives
PURLPersonalized URL for nominations/anniversary
MEService anniversary platform
MAXChannel incentives
Goal QuestSales incentives
AwardsLinQCatalog technology
Proven, robust, industry leading technology
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Incentives/Loyalty needs in India are evolving with companies slowlyrealizing the importance and advantages of such strategies
Wave III
Advanced use of technology (mobile)
Greater usage of predictive analyticsRewards to become more of a key
differentiator
Rise of experiential loyalty
programs
Demand for solutions to track & monitor
the effectiveness of R&R schemes
Demand for personalization of rewards
Greater element of experience
Greater use of recognition
Wave I
B2CSimple consumer
schemes
B2E
Mostly routine
Annual
outings /
celebrations
B2B
Discounting based
approach, no
targeting
Wave II
Greater tier-ization and
segmentation of customers
Greater need to motivate
employees / emphasize
companys goals & values
Greater demand for choice
Increase channel excitement
Advent of points basedschemes
Source: Company interviews, secondary research, analysis
India current
scenario
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companies, both across manufacturing and services, are investing in various
loyalty/incentive programs
Type Major IndustriesTypical Spends On
Programs1,2,3,4
FMCG 0.5%2% of sales
BFSI: Insurance, Credit Cards, Mutual Funds 1% - 1.5% of sales
IT 0.25% - 0.75% of salesRetail: Apparel 0.5% - 1% of sales
Retail: Grocery 0.25% - 0.5% of sales
BFSI: Credit card companies 1% - 2% of sales
Hotels & Airlines 0.2% - 0.3% of sales
Services (IT / ITes, BFSI) Rs 1100 / employee / year
Manufacturing (Auto, Engineering) Rs 275 / employee / yearNote :
1. For actual costs incurred, does not indicate provisioning
2. Does not include initial set up costs, includes administration, communication and fulfillment costs includes spends on travel as part of incentive / loyalty
3. Dedicated incentive travel budget has been excluded
4. Excludes discounts that would be given as part of regular schemes / sales
5. B2E spends are for white collar workers, excludes spends on parties
Incentives
Loyalty
Recognition
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Market scenario at a closer level
Competition amongst full servicecompanies has increased
Loyalty,
incentives
AndRecognition
Rewardsfulfillment
LoyaltyConsulting,Analytics,
Tech
Edenred
Redbox Rewards
NetCarrots
Payback
E-commerce websites
Rewards 360
Benefits Plus
Many local players
Cartesian consulting
Cequity
Rideau
LoyaltyOne
Aimia
EdenredAimia
NetCarrots
Grassroots
Solutions Integrated
BIW
MyPerks/BenefitsPlus/QuadMo
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Technology that will differentiate us
MerchLinqServiceAnniversary
Me
G4/
QAChannel
Max/Rev
G4/G5recognition Employee
G4/G5Lite
Tech Platforms Stack for India
Mid size business
Large size
business
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How BI WORLDWIDE
Can Help
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R iti F k
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Recognition Framework
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Trends in Global Programs
Consider differences for reward mix Encourage work/life blending
Drive manager responsibility for recognition
Provide individual choice in rewards
Utilize price parity for awards by country
Align phases with localization needs
Allow personalization
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