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Hywel Dda S.T.O.P. Campaign
We are only as good as the work we promote! Our Infection Prevention and Control Team (IP&CT),
led by Senior Nurse for Infection Prevention and Control Sharon Evans and Sister Tracey Nicholas, co-ordinated the campaign across Bronglais, Glangwili, Prince Philip and Withybush Hospitals on 22 May 2012.
The Communications Team supported the work and planning of the IP&CT through planned publicity, and working in collaboration ensured communication was appropriately adapted for Hywel Dda Health Board.
Tactics - Internal
– Information stands at four acute hospital sites organised by the IP&C team.
– Staff bulletin ahead of events to increase awareness
– Three Global Email messages issued to publicise events and one post-launch to maintain awareness of the campaign.
– A dedicated Intranet page for S.T.O.P. went live on 22 May 2012 with a home page banner in place for a week as a source of information on the campaign.
– Post event article for Hywel’s Voice
– Team Brief
– Staff Bulletin Board
Tactics - Internal
Tactics - Internal
Tactics – External – the big 3!
An unique opportunity to launch across three counties in one day
External Awareness
External Awareness
External Awareness
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