Hywel Dda S.T.O.P. Campaign

We are only as good as the work we promote! Our Infection Prevention and Control Team (IP&CT),

led by Senior Nurse for Infection Prevention and Control Sharon Evans and Sister Tracey Nicholas, co-ordinated the campaign across Bronglais, Glangwili, Prince Philip and Withybush Hospitals on 22 May 2012.

The Communications Team supported the work and planning of the IP&CT through planned publicity, and working in collaboration ensured communication was appropriately adapted for Hywel Dda Health Board.

Tactics - Internal

– Information stands at four acute hospital sites organised by the IP&C team.

– Staff bulletin ahead of events to increase awareness

– Three Global Email messages issued to publicise events and one post-launch to maintain awareness of the campaign.

– A dedicated Intranet page for S.T.O.P. went live on 22 May 2012 with a home page banner in place for a week as a source of information on the campaign.

– Post event article for Hywel’s Voice

– Team Brief

– Staff Bulletin Board

Tactics - Internal

Tactics - Internal

Tactics – External – the big 3!

An unique opportunity to launch across three counties in one day

External Awareness

External Awareness

External Awareness