HELENA BARTON · 2019-05-27 · HELENA BARTON 11555 Duque Drive, Studio City, CA 323-875-2150...

HELENA BARTON

11555 Duque Drive, Studio City, CA

323-875-2150

helena@nsa-international.com

SUMMARY

• Bachelor of Arts graduate in Film Studies

• Over two decades of international experience in Public Relations across: Fashion, Music and Art (London / NYC and Los Angeles) Have strong networks across all three cities

• Talent Publicist for internationally known music artist, James Brown

• Expert in managing media interviews and press junkets for talent

• Expert in VIP event management (red carpet)

• Developing bespoke strategies for clients and execution of activity

EMPLOYMENT HISTORY

No Such Agency PRPartner / Head of Public Relations

Los Angeles, California

August 2008 – Present

Clients: Teatum Jones, Gentle Monster, Cutler and Gross, Marei 1998, The Hunger and Rankin, Current Elliott, click here to view more.

• Partner / Head of PR at boutique Fashion and Lifestyle PR agency

• Manage team in LA and NY

• Develop PR strategies for clients based on brand's objectives, produce tactical plan, and execute activity in LA and NY

• Host internship workshops with fashion and art students, teaching them valuable skills and knowledge for working at a PR agency

• Check and review team's priorities, set three month - six month client activity timelines and goals

Intrigue MusicPR Manager / Artist Publicist

New York, New York

May 2005 – November 2006

Worldwide Publicist for music artist, James Brown

Responsibilities included:

• Overseeing interview requests with international media across print and TV

• Managing press junkets for live shows and appearances

• Creating new press opportunities to engage younger demographic, new audiences

Coalition PR

PR Account Manager

London, England

March 2002 – May 2005

• Managed the PR for the biggest company account, HMV Records (33 stores across the UK). Coordinated press junkets / photo-calls and artist interviews at in-store events - driving quality exposure across print, online and TV. Acts included: Kings of Leon / Kaiser Chiefs / The Editors / Lee Scratch Perry / Franz Ferdinand / Kasabian

• Part of press team managing the media and coordinating talent interviews for British Music Awards Ceremony, The Mercury Prize

• Diesel-U-Music Award Show (2002-2005) - managed media including TV / radio and print interviews with talent at the award show

HELENA BARTON

EMPLOYMENT HISTORY - Cont.

Espionage PR London (UK)

PR Account Manager

London, England

March 2001 – November 2002

• Managed the press for issue releases and special events for fashion and art publications, Sleazenation and JockeySlut

• Other clients included: Olympus Cameras, focusing on product launches, sampling opportunities at VIP events, music festivals and talent placements

• Diesel U-Music Awards - managed the press and publicity for the UK arm of the music award show

Overland London (UK)PR Executive

London, England

March 2000 – December 2001

• Part of PR team driving media exposure for multiple fashion brands within the company, including, Caterpillar workwear and Stride Shoes

DieselVIP Liaison & PR Assistant

London, England

August 1997 – July 1999

• Point of contact at flagship store for celebrities

• Assisted with Diesel VIP events

ACHIEVEMENTS, PERSONAL SKILLS & INTERESTS

• Panelist at 'Women In Leadership' seminar hosted by Sotheby's Institute of Art

• Fashion expert on Extra TV

• Creative thinker

• Excellent people skills

• Good mediator - ability to work with all types of people across various cultures with integrity and an open mind

• Philanthropy, passionate about helping others less fortunate, especially kids

• Fluent Greek speaker

PROFESSIONAL SKILLS

• Media Relations : Expert

• Team Leader : Expert

• Talent Publicist : Expert

• Event Management : Expert